
Bear Chain Meme Leader Competition: Is THJ Incubating Henlo to Create a Traffic Gateway and Core Revenue Tool?
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Bear Chain Meme Leader Competition: Is THJ Incubating Henlo to Create a Traffic Gateway and Core Revenue Tool?
Henlo, the "Bear Language" meme only Bear family members understand.
Author: TechFlow
Henlo!
In the Berachain ecosystem, "Henlo" carries multiple meanings:
It is both a warmly circulated greeting unique to the Bear family and a tangible expression of Berachain's distinctive community culture, as well as the name of a Meme project.
As one of the most unmissable blockchain projects in 2025, from its omnipresent bear-themed visuals to loudly championing the "grassroots" slogan that fuels a cult-like community rise, we can easily perceive the strong Meme spirit displayed by the Berachain ecosystem. Thus, Meme has always been a key focus area for the community within Berachain.
As a Meme project incubated by The Honey Jar, Berachain’s largest creative incubator and cultural leader, Henlo represents an unexpected yet explosive encounter between an innovatively "anti-traditional" blockchain and a deeply community-rooted Meme—how will these two elements combine to make a significant impact on the Meme sector?
On February 5, Henlo announced the completion of a $3 million seed funding round, attracting institutional investors including Framework Ventures, Olympus DAO, Rubik VC, Baboon VC, Primitive Ventures, SNZ Capital, Asylum Ventures, ViaBTC Capital, Paramount Capital, and Wizards Capital.
With Berachain launching its TGE and mainnet on February 6, $HENLO announced on February 25 that its TGE will commence on March 3. Previously, the airdrop checker page went live.
With major milestones approaching, let’s explore Henlo’s journey from community propagation to ecosystem integration, examining its explosive potential as Berachain’s leading Meme while also investigating its evolution toward becoming the “primary traffic gateway for the Berachain ecosystem.”

$HENLO Launch Imminent: Multidimensional Manifestation of the “Community-First” Principle
As a Meme project, Henlo embraces Berachain as its cultural faith, pursuing the simplest participation threshold, the broadest user engagement, the most viral social expressions, and most importantly, the fairest distribution prioritizing community interests.
This respect for the community is reflected in many aspects of the upcoming $HENLO launch.
According to the official announcement, Henlo will launch its community sale via Ramen Launch on Ramen Finance, priced at $0.000069 with an FDV of $6.9 million—less than the $15 million seed round valuation—fully demonstrating Henlo’s commitment to its “community-first” philosophy.
The registration period for this community sale opens at 10 PM Beijing time on March 1 and ends at 10 AM on March 3. The Gacha points round begins at 11 PM on March 3, followed by the Overflow round starting at 5 AM UTC on March 4.
Gacha points holders are eligible to participate in this Ramen Launch community sale. Over 12,200 wallets have already received Gacha points, including holders of Ramen’s Hungrybera NFTs and active community members. Participants must burn their Gacha points during registration to enter a lottery; after registration closes, the system randomly selects winners who will receive allocations during the Gacha points round. Any remaining allocations after the Gacha round will be distributed during the Overflow round, open to all registrants.

After the Ramen presale concludes, $HENLO will go live for trading on Kodiak at the same price.
Even if you didn’t receive a Henlo airdrop or win a spot in the Ramen Launch presale, you’ll still have the chance to buy Henlo on Kodiak at the $6.9 million FDV valuation.
On another note, we observe that Henlo’s airdrop checker page is now live. To encourage broader community participation and increase chances of receiving an airdrop, Henlo previously launched initiatives such as team competitions and Henlo points mechanics and Meme creation incentives, where winners earn points that boost their airdrop eligibility.
In the $HENLO token distribution, 32% of tokens are allocated to the community, with 31% specifically reserved for community airdrops—clearly reflecting Henlo’s emphasis on community value. With the arrival of the airdrop and the official $HENLO token launch, the ecosystem is expected to gain a deeper appreciation of Henlo’s “community-first” ethos.

Henlo: A Bear-Family-Only Meme Language
Before diving deep into “why Henlo is worth participating in,” let’s formally introduce the basic concept of Henlo.
This seemingly confusing word is actually a personalized version of “Hello” within the Berachain community. It has evolved into a unique greeting exclusive to the Berachain ecosystem and has become a mainstream term frequently used even by Berachain’s official channels.
If you’re familiar with the Berachain community, you’ll notice that such uniquely expressive terms that strengthen member identity and belonging aren’t isolated cases. For example, “Bera” in Berachain is derived from “Bear,” with the altered spelling paying homage to the famous crypto misspelling “hodl.” The frequently seen “Ooga Booga” in Berachain comment sections mimics bear sounds, akin to onomatopoeia in Chinese, and stands as one of the key slang terms in the Berachain lexicon. These unique expressions have naturally become a naming reservoir for Berachain-based projects.
As Berachain’s largest creative incubator and cultural leader, The Honey Jar boasts the most consensus-driven community NFT Honeycomb, the widely participated Cubquest involving hundreds of thousands of users, a faucet used by millions, and dozens of blue-chip ecosystem partners. It was only natural for them to recognize how Henlo’s widespread appeal—built upon strong community consensus—perfectly aligns with Meme characteristics, leading to the naming of their incubated Meme project: Henlo was thus born.
Traffic Gateway: Why Henlo Has the Potential to Be the “Leading Meme of Berachain”?
First, it’s undeniable that Meme narratives remain a critical focus in 2025.
Summarizing various outlooks published by major institutions for 2025, “Meme” remains a frequently mentioned keyword, sending a strong signal: the Meme cycle will continue into 2025. Therefore, identifying early Meme value opportunities has become a favorite topic among Meme hunters.
Given this, why should we pay attention to Berachain Memes?
On one hand, Solana and Base have previously spawned numerous Meme hits. While they’ve drawn immense attention, increased competition has made the space more crowded. Smart hunters are now shifting focus to promising new blockchains, with Berachain—currently the most anticipated innovative chain in crypto—becoming a primary hunting ground for alpha.
On the other hand, Berachain consistently leads in mobilizing community sentiment and driving viral传播.
As widely known, Berachain originated from the NFT project “Bong Bears,” which itself served as a cultural vessel. That collection adopted an OHM-like Rebase mechanism, where holders of the original Bong Bears received airdrop rights for subsequent series, further strengthening community cohesion and long-term engagement.
Since Berachain’s inception, this talent for cultivating community culture has continued: within the Berachain ecosystem, visual extensions and remixes based on the bear brand identity are easily spotted, triggering massive social media sharing and forming a unified cultural symbol.
Even Berachain co-founder Smokey engages in performance art, wearing a bear head at formal events, further solidifying the brand image while building connection and resonance with the community.

Indeed, Berachain possesses innate genetic advantages for Meme development, and Memes have the power to aggregate industry traffic. Therefore, Berachain cannot afford to miss out on Memes. More importantly, the current Berachain ecosystem needs a representative Meme project to meet expectations and drive traffic back into the ecosystem.
With the mainnet launch in 2025 drawing near, Berachain Memes may witness an even more spectacular bloom—so who will ignite and lead this Meme wave?
If you’re immersed in the Berachain ecosystem, you’ll quickly realize that in terms of both community consensus and team background, Henlo shows strong potential to become the leading Meme of Berachain.
Scroll through social media and you’ll be greeted by countless “Henlos.” In the hearts of countless community members, Henlo has become the concentrated embodiment of Berachain’s brand culture and sense of community belonging. This community-born consensus is a necessary condition for a Meme to break out—shout “Henlo” and share a knowing smile, and you’re part of the Berachain community.
Built on this consensus, people organically spread the word, using Henlo to drive strong inbound traffic to Berachain, enabling high-quality community expansion and growing the Bear family.
More notably, Henlo is incubated by The Honey Jar (THJ).

THJ positions itself as Berachain’s creative incubator, cultural leader, and ecosystem gateway, primarily responsible for shaping and promoting Berachain culture, incubating creative projects, connecting different parts of the ecosystem, and educating users. Those familiar with Berachain immediately understand THJ’s influence in the community. Its founder, janitooor.eth, is a seed investor in Berachain. Additionally, THJ operates the largest validator node in the ecosystem and manages a community numbering in the tens of thousands.
Building on this foundation, THJ has not only created extensive content—including articles, contests, and podcasts—on platforms like Mirror and Zora but has also successfully incubated several mature and successful projects, including Honeycomb (the highest market cap NFT in the ecosystem), Cubquests (the most widely used task platform), Honeyjar Gen 6 (the most expensive NFT in the ecosystem), and the highly anticipated fat-Bear practice DAO, Apiology DAO. The Meme project Henlo is a crucial strategic move by THJ to advance Berachain’s cultural construction and community growth.
For THJ, leveraging Meme as a medium, Henlo can attract greater community attention and participation through brand-building and viral传播.
From Henlo’s perspective, backed by The Honey Jar’s powerful foundation, it can achieve rapid growth in the short term and achieve deeper integration with the Berachain ecosystem in the future.
The anticipation around Berachain Memes combined with THJ’s strong backing—many would argue these external conditions alone position Henlo as a potential ecosystem Meme leader. Yet unlike typical Memes lacking utility, Henlo is being widely integrated across major Berachain platforms and protocols. Looking beyond its role as a traffic gateway, Henlo’s ecosystem strategy reveals ambitions for $HENLO to become a core yield instrument within the Berachain ecosystem.

Deep Integration into the Berachain Ecosystem: More Than a Meme—A Core Yield Instrument
Beyond serving as a traffic gateway, $HENLO aims to become a core yield instrument in the Berachain ecosystem.
Within THJ’s portfolio of incubated projects, this characteristic is not uncommon.
Take the NFT project Honeycomb as an example:
Launched in March 2023 with a total supply of 16,420, it was once seen as a benefits aggregator for Bearchain projects. For projects seeking exposure, partnering with THJ—which commands a community of hundreds of thousands—is a highly efficient choice. Honeycomb serves as the collaboration vehicle, and in return, NFT holders receive whitelist access, airdrops, and other yield opportunities.

According to official data, Honeycomb has already partnered with multiple core projects in the Bearchain ecosystem, delivering substantial ecosystem rewards to its holders.
Reward opportunities include whitelists for Steady Teddys, $hiBERAO airdrops from Beradrome, and Hungrybera whitelist access on Ramen Finance.
The off-market whitelist price for Steady Teddys once reached around 3,000 U, and Steady Teddys allocated 1,000 whitelist spots to The Honey Jar community, with 100 GTD whitelists already distributed via Cubquests raffles to Honeycombs NFT holders. Additionally, 10% of the total Steady Teddys supply has been allocated to ApiologyDAO.

Through Honeycomb, we clearly see THJ’s exceptional ability to integrate ecosystem resources and amplify product value. As a THJ-incubated project, Henlo is similarly becoming a core yield instrument through extensive integration across the Berachain ecosystem.
As stated on the Henlo website: Crypto is complex, but Henlo is simple:
Holding NFT assets, creating Henlo content, or spreading Henlo across social media communities can all unlock reward opportunities.
As a Berachain-native project, Henlo operates under the PoL consensus mechanism:
PoL is Berachain’s core innovation, requiring users to provide liquidity to specific pools to earn rewards. In other words, to generate yield on this network, you must actively contribute to ecosystem development rather than simply locking tokens.
This innovation grounded in real participation grants $HENLO superior liquidity, better value discovery, and a more sustainable development model, while also helping more people understand Berachain’s PoL and engage more actively.
Currently, Henlo is widely integrated across protocols in GameFi, NFTFi, MemeFi, DeFi, and GambleFi, including native Berachain derivatives protocol Exponents and leveraged trading platform Gummi with integrated money markets. As a practical asset, it extends into use cases like proof-of-liquidity mining, guiding users to explore every corner of the Berachain ecosystem and acting as an efficient yield tool that helps users earn richer ecosystem rewards through interaction.
In the foreseeable future, liquidity-based innovation will be the central theme of the Berachain ecosystem, and as an efficient yield instrument, $HENLO will continue to shine across numerous innovative scenarios.

With the mainnet launch, more attention is converging on Berachain. Users are increasingly eager to capture early yield opportunities within the ecosystem, making Memes an unmissable sector.
With叠加 advantages of deeper community culture, stronger consensus, enhanced liquidity, and richer ecosystem rewards, how will Henlo, rooted in the Berachain ecosystem, lead a new paradigm in Meme development?
As $HENLO launches and additional milestones unfold, let’s continue monitoring Henlo’s future developments together with the community.
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