Which is more profitable: streaming on Pump.fun or Twitch?
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Which is more profitable: streaming on Pump.fun or Twitch?
Pump provides small creators with revenue opportunities that were previously available only to the top 1% of Twitch creators.
Navigating Web3 tides with focused insightsAuthor: Kunal Doshi
Compiled by: TechFlow
Recently, there's been a lot of discussion around CCM (creator capital market, related to the creator economy), so I calculated some data comparing creator earnings on @pumpdotfun versus @Twitch. Pump isn't just competing with Twitch—it's actively taking market share from Twitch.
Creator Earnings
Creators on Twitch earn money through subscriptions and ads. Subscription fees are $4.99, $9.99, or $24.99 per month, with creators and Twitch each receiving 50%. Ad revenue averages $3.50 per thousand impressions, with creators getting 50% to 70% of ad income. In practice, this means small streamers earn only a few hundred dollars per month, mid-tier streamers make $5,000 to $30,000, while top-tier streamers can earn over $100,000 monthly.
Pump completely redefines this model. Instead of earning commissions from subscriptions and ads, creators earn transaction fees from their tokens. During early stages (market cap from $88,000 to $300,000), the fee per transaction is approximately 0.95%, gradually decreasing to 0.05% once the market cap exceeds $20 million.
Just yesterday, 9,000 wallets claimed $2.8 million in creator fees. This means the average creator earns about $300 per day—approximately $9,000 per month—if this pace continues.
Looking at the 10 creator coins featured on Pump’s homepage, most have already generated substantial daily earnings. On Twitch, reaching six-figure monthly income requires over 10,000 concurrent viewers. On Pump, creators can achieve similar income levels with much smaller communities.
Market Valuation
From a valuation perspective, @Twitch was valued at $4.5 billion in October 2024, generating $1.8 billion in revenue that year—equating to a 25x valuation multiple. @pumpdotfun, based on its August data, has a valuation multiple close to 14x.
More importantly, consider the incentive structure. Early creators on Pump receive up to 80% of fees, with the platform only gradually increasing its cut as creators grow. This is precisely where Twitch falls short, and why Pump appears so disruptive.
Core Competitiveness
Pump offers small creators the kind of earning potential that used to be available only to the top 1% on Twitch. If even a fraction of Twitch’s creator base migrates to Pump, the entire streaming economy could be reshaped. And it’s not just Twitch—creators from TikTok and YouTube may also join the shift, opening up even greater growth potential.
Sustainable Flywheel
The biggest question is sustainability. Pump’s growth depends on how creators use their earnings. If they reinvest their income into their tokens or better content, they can drive a flywheel effect.
We also need to see more live viewers to attract top-tier streamers. Right now, it feels more speculative than like genuine content consumption—but this is a promising start. Hats off to Pump!
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@Kunallegendd
