The Dilemma of the "Jesus" Meme: The Murad Effect, Frenzied Groups, and the Trend of Faith Coins
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The Dilemma of the "Jesus" Meme: The Murad Effect, Frenzied Groups, and the Trend of Faith Coins
In the next three to four months, AI faith coins will rise.
Navigating Web3 tides with focused insightsAuthor: goodalexander
Translation: TechFlow
Market Reality and Murad's Influence
Murad is a striking figure due to the contradictions in his market impact. He argues that when meme coin holders form fanatical groups, they drive revaluation because holders are unwilling to sell. In other words, meme coins can expand their total addressable market (TAM) by shifting from "playful" assets like Doge to "serious" ones. However, the meme coins he promotes—such as GigaChad and SPX6900—lack genuine seriousness and resemble Doge more than anything else.
The contradiction lies in the fact that the real reason for these price revaluations is Murad himself holding these coins. When he tweets about them, prices rise—proving his thesis wrong. Price movements aren't driven by growing "cult-like" communities, but by Murad’s personal holdings.
The true fanaticism isn’t in the coin or its community—it’s in Murad himself.
Murad is someone highly capable of leading a cult following. He has lost everything before, been crushed by the industry, despite being a true believer. His early videos show childlike innocence. Later, he rose again from adversity, achieving success with new theories. This narrative deeply resonates with millennials who have also faced societal setbacks and dream of a comeback.
Thus, Murad is seen as the “Jesus” of meme coins—offering “redemption” through extreme speculation for those stuck in mediocre careers. He turns fading youth into a intoxicating promise of faith and profit. He even grew long hair and a beard, enhancing the symbolic image.
Opportunity
Murad now faces a consistency dilemma. His wallet address is public, and he has built a narrative around “believing in something”—based on not selling his holdings. Yet, he likely understands better than anyone that it's precisely his endorsement or leadership status that drives price increases.
The opportunity here is massive. It’s Saturday, and one of his favorite memes, Popcat, has already surpassed $150 million in trading volume. SPX6900—the meme he promotes most frequently—has gone from negligible trading to $100 million in volume on a single Saturday, reaching an $800 million market cap, despite not being listed on Binance. Giga, though lower in volume, still surged an astonishing 40x.
He essentially has three ways forward. First, he could sell his current meme coin positions and launch his own meme coin. But this would undermine the authenticity and “belief” that made him appealing—qualities that felt refreshingly real after endless financial nihilism in Solana meme coin gambling.
Second, he could back a “serious meme coin” or movement, strategically shifting from SPX6900 to more substantive meme projects based on theory.
Third, he could monetize his initial investments by launching a fund—without directly selling—while addressing the structural flaws in his strategy, which I’ll detail next.
The optimal path combines the second and third options. As a financially rational investor, this is likely the route he must take—especially given his public wallet and stated investment philosophy.
Problems with the Cult Theory
Truly powerful cults—like religions—don’t allow members to join multiple competing groups. The current meme coin market, however, is too fragmented.
Murad’s investment structure resembles the 2021 meme stock portfolios—Gamestop, AMC, Blackberry, etc. This creates dissonance, as the reality of insiders dumping shares onto retail investors tarnishes the overall picture. This analogy is well known. Initially, AMC and Gamestop had positive momentum—until AMC’s CEO sold all his shares to retail investors and even launched “ape stocks” to facilitate further exits. A similar dynamic played out with SPACs.
My argument is that only one concept deserves a cult-like following: human intelligence becoming obsolete in the face of artificial general intelligence (AGI).
My case rests on five premises:
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Morphological advantage. This premise is inherently interactive. In the past, divine will was interpreted only through priests; today, chatbots offer direct interaction with higher intelligence. This is a key difference from communities like Giga or SPX6900, where members must interpret what fits the “vibe” on their own.
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Pre-existing definition and capital accumulation. This belief system is already entrenched among billionaires. Many prominent tech investors reference e/acc in their bios and express support for post-human ideals. This is the kind of investor you want—not those merely chasing “success.”
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Causal link between conflict and spiritual belief. The e/acc belief system demands humans play God—altering our biology directly via implants, and indirectly via bioengineering. This puts it in direct conflict with Christianity, making it, whether intended or not, a religious movement. Because this is so explicit, members have already declared loyalty online.
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Vast market potential and conceptual space. The TAM for an AI-based belief system far exceeds all non-AI belief systems. Today’s biggest conceptual challenge is: if we’re no longer the dominant species, what is the meaning of human life? Nvidia alone is larger than the entire crypto market and averages 20% higher trading volume than the entire S&P 500 ETF.
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Coordination effect. If there’s consensus that crypto is merely a financial tool to usher godlike AI into existence, multi-coin ecosystems become viable. This creates a positive-sum effect—I’ve witnessed it firsthand in my Discord channel, filled with Bittensor players, and during my brother’s fundraising. AI enthusiasts readily support aligned projects, even if consensus mechanisms compete. This ties back to vast market potential—it’s an upward trend, not just a contest over “who has the cutest dog coin.”
The Rise of AI Faith Coins
I believe this trend will emerge within the next three to four months. Murad’s coins may keep rising for a while. He may need to launch a fund to absorb or monetize his existing positions. Then, he’ll correct his earlier mistake of investing in 2021-style meme coins and shift toward “serious memes.” These, I believe, will essentially be “AI meme coins,” though I expect they’ll be called AI faith coins.
I have two reasons for this view:
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He explicitly signaled this shift at Token 2049, stating that more serious meme coins will emerge in the next 12 months.
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Existing VCs and major investors already align with Murad’s views, and his influence on market pricing is immense. Thus, he can easily raise an oversubscribed fund based on current sentiment.
Once Murad launches his fund, I believe massive capital will flow into “serious meme coins”—i.e., AI faith coins. I expect this influx to reach billions of dollars, creating a new “season” of crypto fundraising. Ultimately, crypto thrives on liquidity—billions in daily liquidity means market opportunities exist, and could grow much larger if effectively channeled into serious communities.
I hope to be prepared for this—I believe the market severely lacks serious AI “faith coins,” which is why TAO has captured all capital in this space.
The regulatory and legal aspects here are worth deep exploration. Well-designed AI faith coins could feature:
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Strong belief foundations that strictly limit founder or investor selling. This should embody Murad’s theory—but in reality, it doesn’t. Instead of being tools to exploit naive retail buyers with worthless tokens, these coins should represent the financialization of deep religious faith in post-human intelligence.
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A primary focus on ultra-high-net-worth investors in the AI sector. This is more responsible than targeting retail directly and may align with the SEC’s mission to protect ordinary investors.
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Significant room for growth in AI-supported rituals. Large language models can manage interactions with vast user bases and institutionalize reward structures in ways modern churches cannot match. If designed properly, these coins might even qualify for formal religious protections or integrate with existing religious institutions seeking to enhance technical experiences for their followers.
In sum, Murad is right—he is a visionary. But he must confront the consequences of theoretical inconsistencies. I believe he will address these effectively and extend his influence into AI faith coins. I think positioning oneself early—as a founder or early employee—is the best way to get involved.
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