Unveiling Bitget Launchpad's New Project T2T2: A Web2-Style Product Experience for On-Chain Task Platforms
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Unveiling Bitget Launchpad's New Project T2T2: A Web2-Style Product Experience for On-Chain Task Platforms
The market urgently needs a highly usable Super App that integrates multiple modes to deliver a Web2 product experience for end consumers, and T2T2 has emerged as the solution.
Navigating Web3 tides with focused insightsAuthor: Xiao Shumiao
Introduction
Recently, Bitget launched a new Launchpad project—T2T2. According to data from CryptoRank, Bitget Launchpad has previously achieved an average return on investment of 41.9x, standing out among major exchanges. This new project is equally worth close attention from investors—let's take a closer look.
Market Background
The SocialFi and DID sectors have long been favored by prominent investment firms and leading exchanges. However, star projects in this space have often suffered from poor usability, weak product design, and limited scalability.
For example, Galxe, a leading Web3 on-chain task platform, has amassed massive traffic and become a primary hub for projects to promote themselves and conduct on-chain activities. However, its single, monotonous functionality fails to deliver convenience or a superior experience for Web3 end-users.
Later, Friend.tech emerged with astonishing traffic. Yet concerns around "wallet self-custody" due to its built-in wallet, along with limitations such as being single-chain, app lag, and limited features, hindered the DApp’s long-term growth.
The market urgently needs a highly usable Super App that integrates multiple models and delivers a Web2-like user experience—enter T2T2.
Compared to Friend.tech and Galxe, T2T2 is more comprehensive, feature-rich, and usable:
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T2T2 successfully integrates multiple models—including SBTs, task platforms, social media, and messaging platforms. This is not merely a simple aggregation, but rather the emergence of a powerful crypto social ecosystem giant.
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Building on Friend.tech’s Keys-buying model, T2T2 introduces chat rooms that offer users richer online social opportunities. By integrating with the X platform (formerly Twitter), users can access real-time New Posts leaderboards, further enhancing their social experience.
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T2T2 adds a social dimension to Galxe’s task platform model, allowing users to better showcase honors earned on-chain—undoubtedly providing more opportunities for self-expression.
Compared to existing SocialFi and on-chain task platforms, T2T2 offers unique product strength and a Web2-like seamless experience:
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Web2-like smoothness: T2T2 successfully brings the user experience of Web2 social media into the blockchain space. Features like chat rooms and red envelopes are both practical and fun.
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Self-custody: Users can directly connect using their own wallets—fully decentralized and ensuring full control over their assets.
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Multilingual and multi-chain: T2T2 supports Chinese, English, and Korean, and operates across major public chains including ETH, BNB, and Polygon—surpassing other social finance products limited to a single chain.
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Flexible access: Multiple login options including various Web3 wallets and email;
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Ultra-smooth performance: Whether linking X, connecting wallets, buying Keys, chatting, or joining activities, T2T2 delivers a seamless, lag-free experience comparable to mainstream Web2 apps.
In terms of in-app activities and social communities, T2T2 demonstrates rich operational strategies and effective user acquisition methods:
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Rewards-driven growth: T2T2 is running a hot $T rewards campaign targeting Friend.tech users and has successfully attracted a large user base through a "vampire attack" strategy.
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Event extravaganzas: A series of continuous, creative, and rewarding token events bring tangible benefits to users. Currently, just the Chinese-speaking community within the T2T2 app already has 2,418 members, with very high engagement levels.
From a long-term development perspective, T2T2’s strong partnerships and expansive product vision give it a much higher ceiling:
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Partnerships: T2T2’s token will launch via Bitget Launchpad and collaborate with renowned projects like Lifeform and numerous KOLs.
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Future outlook: As a cross-chain platform, T2T2 has vast growth potential. Building on its crypto social ecosystem, it can expand into areas like on-chain credit lending. The task platform plans to add calendar, reminder, and customization features to help users track various on-chain activities and project updates. The planned Web3 Identity system will allow users to create a Web3 identity on T2T2, enabling seamless logins across platforms—positioning T2T2 as the central hub throughout users’ Web3 journey.
Innovative Mechanics
Unlike previous Launchpad offerings, Bitget has introduced bold innovations in mechanics this time. For the first time, it launches a group-buy model, bringing traditional fundraising concepts into the Web3 industry. With low entry barriers (minimum 50 BGB) and strong social attributes, this Launchpad format is highly attractive. As Bitget officially stated, it will continue delivering innovative products to the industry. The last project TYPE delivered a maximum return of 6,800%. We have every reason to believe T2T2 will be another high-potential project—stay tuned!
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