
Co-founder of MetaMask departs, leaving behind a little fox stuffed into the IPO prospectus
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Co-founder of MetaMask departs, leaving behind a little fox stuffed into the IPO prospectus
Are you still using that little fox? đŚ
Author: Kuli, TechFlow
The person who built this little fox no longer wants to build it.
On April 23, Dan Finlay, co-founder of MetaMask, officially announced his departure from Consensys, concluding a decade-long development careerâciting professional burnout and a desire to spend more time with his family.
MetaMask is arguably the most recognizable application in the crypto world. That orange fox logo is familiar to nearly everyone who has ever installed a crypto wallet. In 2016, Finlay and fellow co-founder Aaron Davis built this browser extension internally at Consensys, enabling ordinary users to interact with Ethereum without running a full node.

Over the past decade, third-party platforms estimate MetaMaskâs global installations have surpassed 100 million, with approximately 30 million monthly active usersâand its swap functionality has generated over $325 million in cumulative transaction fees.
A quick review of publicly available information reveals Finlay has rarely given interviews over the past ten years. Having previously written code at Apple, he is, at heart, an engineerânot someone who cultivates a public persona.
When people like him say theyâre burnt out, they usually mean it. Yet the timing of his departure invites speculation.
Just months earlier, Consensys engaged JPMorgan Chase and Goldman Sachs as IPO advisors, with reports from Axios indicating a target for going public as early as this year.
The companyâs last funding round was in 2022, when it was valued at $7 billion. Since then, it has undergone at least two rounds of layoffs. Meanwhile, the $MASK tokenâwhich has been rumored since 2021âhas remained conspicuously absent for five years.
Issuing a wallet token may not be essential; whatâs more concerning is that the little fox itself seems increasingly unnecessary to users.
Default, Not Mandatory
In the past, many dApp developer documents began with step one: âPlease install MetaMask first.â It was the industryâs default walletâakin to the blue Internet Explorer icon on your desktop after installing Windows a decade ago.
The problem is, âdefaultâ and âpreferred optionâ are no longer synonymous.
Phantom initially focused solely on Solana wallets before expanding to Ethereum and Bitcoin. In January 2025, it raised $150 million in a Series C round, valuing the company at $3 billion.
According to chain data cited by whales.market, Phantomâs annualized revenue stands at roughly $108 millionâmore than double MetaMaskâs estimated $46 million. And Phantom launched five years after MetaMask.
Phantom launched on Solana in 2021, capturing Solanaâs entire arcâfrom recovery to explosive growth. Helius data shows Solanaâs DEX trading volume surpassed Ethereumâs in 2024; in 2025, Solanaâs onchain application revenue reached $2.39 billion, up 46% year-on-year. A total of 725 million new wallets completed their first Solana transaction in 2025âmany encountering Phantom right at the door.

What about MetaMask? Native Solana support only arrived in May 2025. Before that, users wanting to access Solana via MetaMask had to install a third-party plugin called Snapsâan experience akin to installing a Chrome rendering engine inside Internet ExplorerâŚ
Over those five years, Solana evolved from a chain nearly killed by the FTX collapse into the highest-volume blockchain. Phantom rode that wave upward, securing its $150 million Series C round in early 2025 at a $3 billion valuation.
We believe MetaMaskâs slowness isnât due to technical limitationsâit also reflects an identity dilemma. MetaMask is Ethereumâs âchild,â and Consensysâthe parent companyâis co-founded by Ethereum co-creator Joe Lubin.
Supporting Solana represents expansion for Phantomâbut betrayal for MetaMask. By the time Ethereumâs ecosystem growth genuinely slowed and cross-chain adoption became unavoidable, the window had already closed.
Of course, MetaMask remains the most compatible wallet within the Ethereum ecosystem: nearly all EVM-based dApps test against it as the default option, and its 30 million MAUs are real.
Yet this stickiness stems not from product strength, but from migration costsâand migration costs can only deter existing users from leaving, not prevent new users from arriving elsewhere.
A user entering the onchain space in 2025 is unlikely to receive MetaMask as their friendâs top wallet recommendation.
The Little Fox Awaits Its Price
The product is falling behind. Its creator is leaving. Yet Consensys is pursuing an IPO.
Per Axios, in October 2025 Consensys engaged JPMorgan Chase and Goldman Sachs as IPO advisors, targeting a listing as early as this year. If successful, it would become the first company deeply tied to Ethereumâs core infrastructure to list on U.S. markets.
Yet in the same year it hired investment banks, Consensys underwent at least two rounds of layoffs.
In October 2024, it cut 20% of its workforceâabout 160 peopleâwith CEO Joe Lubin citing macroeconomic pressures and regulatory uncertainty. Another round occurred mid-2025, now justified as âdriving profitability.â
On Glassdoorâthe prominent overseas job-search communityâemployee reviews are even more damning than the layoffs themselves.
One employee wrote that the company lays off staff at least twice yearlyâalways targeting frontline contributors, never management. Another recounted sharing career advancement aspirations with their managerâonly to appear on the next layoff list.
We cannot gauge how much of these reviews reflect raw emotion versus objective fact. But a company slashing headcount aggressively while morale plummetsâright before an IPO pushâis itself a telling signal.
Then thereâs the $MASK token story.
In 2021, Lubin tweeted âWen $MASK?ââprompting brief community euphoria. In 2022, he elaborated plans to launch a token alongside a DAO, advancing âprogressive decentralization.â In May 2025, during an interview with The Block, Finlay was asked when the token would launch. His answer? Maybe.
For users, the $MASK token functions as a carrotâdangling ahead to incentivize continued usage, interaction, and onchain data contributions to MetaMask. For Consensys, itâs an undealt card ahead of the IPO.
Issuing too early dilutes the valuation narrative; issuing too late risks losing community patience. Now, with a co-founder departed and no token yet launched, the IPO looms.
MetaMaskâs product competitiveness is decliningâa trend unlikely to reverse in the near term. Yet its brand recognition remains intact: that orange fox logo remains the worldâs most recognizable crypto symbol.
Brand value and product value decay at different ratesâbrand value decays slower.
For crypto companies, IPOs rarely sell productsâthey sell brands plus narratives: âEthereum infrastructure,â âWeb3 onramp,â âworldâs largest self-custodial walletââthese labels still resonate in investor pitch decks. And Lubin himself, as an Ethereum co-creator, carries inherent credibility with traditional investors.
Hence Consensysâ strategy: monetize the brand while it still holds value, while regulatory windows remain open, while Wall Street retains enthusiasm for crypto infrastructureâby packaging MetaMask into a publicly listed shell and letting the secondary market assign its price.
Silence Isnât Golden
Finlayâs departure triggered muted reactions across crypto Twitter. No farewell essays went viral; no âend of an eraâ reflections circulated. Most people didnât even notice the news.
The departure of a MetaMask co-founder generated less buzz than a KOL complaining about shrinking conference swag at a Hong Kong event.
This silence itself speaks volumes.
MetaMask is a rare case in crypto: it commands the industryâs largest brandâbut its founders possess virtually no personal brand.
In an industry where founders are often the primary marketing asset, MetaMaskâs co-founders chose invisibility. The product spoke for themâuntil it could no longer speak at all.
We see MetaMaskâs story, fundamentally, as a story about âdefault.â
In tech, becoming the default option is both the strongest competitive advantageâand the most dangerous anesthetic. When youâre the default, user growth arrives unbidden.
But such growth masks underlying product stagnation. By the time you realize users are leaving, the exodus has likely been underway for some time.
Internet Explorer was the default browserâuntil it lost to Chrome. Nokia was the default phoneâuntil it lost to the iPhone. Windows Media Player was the default media playerâuntil it lost to everyone.
When these products fell, their market share and brand recognition remained highâbut new users simply stopped choosing them.
MetaMask now stands precisely here: its existing users remain, its brand still resonatesâbut new users are heading elsewhere. Consensysâ IPO plan, ultimately, is about monetizing that existing base.
Selling while brand value exceeds product value is, objectively, a rational decision.

On the day Finlay left, MetaMask launched an advanced permissions feature called ERC-7715. He said he looked forward to experiencing itâas an ordinary user.
When a productâs creator becomes just another userâthat may be the quietest, most understated farewell in crypto.
But for MetaMask, how many ordinary users will still open that little fox daily next year? Are you still using it?
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