
DeSpread and TechFlow have formed a strategic partnership to connect the Chinese and South Korean cryptocurrency markets.
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DeSpread and TechFlow have formed a strategic partnership to connect the Chinese and South Korean cryptocurrency markets.
This collaboration aims to narrow the market information gap between the two regions and help overseas blockchain projects expand their operations in the China-Korea region.

Web3 consulting firm DeSpread and Chinese crypto industry media TechFlow have formed a strategic partnership to promote multifaceted exchanges between the China and South Korea cryptocurrency markets. This collaboration aims to bridge market information gaps between the two regions through synergies between DeSpread and TechFlow, while supporting overseas blockchain projects in expanding their operations across Greater China and Korea.
Across industries, regional differences often arise due to local language, culture, and national policies. The crypto industry is no exception—differences between countries are evident. However, considering that the core purpose of blockchain technology is cross-border interaction, minimizing information disparities between regions becomes essential.
In the early days of the cryptocurrency industry, China accounted for over 40% of Bitcoin’s hash rate and was one of the largest markets globally. At that time, China stood alongside the United States as a major hub with significant investments and numerous startups across various sectors of the industry. However, after the Chinese government banned all cryptocurrency-related activities in 2021, it became extremely difficult to conduct crypto business within China.
Nonetheless, a vast "Chinese-speaking market" has gradually emerged around communities using the Chinese language, enabling Chinese capital and influence to shift overseas. With more than 1 billion Chinese speakers among the world’s 8 billion people, the widespread use of Mandarin has allowed the former mainland Chinese crypto market to continue thriving in regions such as Singapore, Hong Kong, Taiwan, and Malaysia.
The Chinese-speaking market transcends geographical boundaries and, centered on the world's most widely spoken language, remains unmatched in terms of capitalization and influence. Recognizing the impact and growth potential of this market, DeSpread has chosen TechFlow—the most influential Chinese crypto media outlet—as its strategic partner to enhance engagement across East Asia.
DeSpread and TechFlow plan to facilitate information exchange between the Korean and Chinese-speaking markets through high-quality content localization, and leverage their respective networks to help global Web3 projects enter the Asian market, creating diverse synergistic effects.
"TechFlow is the most influential media in China. Through this partnership, we will help various projects enter the Chinese-speaking market," said Sungmin Park, Head of Chinese Market at DeSpread. "Moreover, building on our previous collaboration with Japan’s Crypto Times, we anticipate generating broad synergies across East Asia."
"The Korean market is undoubtedly one of the most important local markets in the crypto industry. From past communications with partners, we’ve strongly sensed client demand to enter the Korean market," said Zolo Xiong, Partner at TechFlow. "DeSpread has深耕ed the Korean market for years, possessing not only extensive experience but also top-tier original research capabilities. Through this collaboration, we will more closely promote mutual exchange and resource integration between the Chinese-speaking and Korean markets, break down barriers, and deliver higher-quality content and more efficient dissemination for both sides."
About TechFlow
Founded in 2020, TechFlow is renowned for its high-quality content and in-depth reporting, earning recognition and trust from leading players across the industry. As one of the most socially influential Chinese-language media outlets in the space, TechFlow boasts unique advantages in video distribution and serves one of the highest-quality audiences among Chinese crypto media platforms.
Focusing on deep coverage of the Web3 sector, TechFlow strives to identify the direction in which the tide is moving. It also serves as the exclusive Chinese-market partner for several top-tier Web3 projects, offering comprehensive services beyond PR—including integrated marketing strategies, brand design, and KOL collaborations.
For more information about TechFlow, visit the TechFlow official website or follow TechFlow on Twitter.
About DeSpread
Established in 2019 and headquartered in Seoul, South Korea, DeSpread is a blockchain consulting firm. Leveraging deep expertise and experience in specialized markets, DeSpread provides global projects with end-to-end solutions for entering the Korean market, including market strategy, branding, and promotion. Its knowledge spans all areas of Web3, including DeFi, NFTs, Metaverse, and gaming, delivering optimized advisory services and strategic guidance.
For more information about DeSpread, visit the DeSpread official website or explore the DeSpread Research site.
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