How to seize airdrop opportunities in the TON ecosystem?
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How to seize airdrop opportunities in the TON ecosystem?
Many TON ecosystem projects plan to use airdrops as a marketing strategy, providing numerous farming opportunities for community participants.
Navigating Web3 tides with focused insightsAuthor: Jonas@Foresight Ventures
Mass adoption of Web3 remains a key market focus—for example, Solana aims to break into mainstream through its social meme feature Blinks, while the Ton blockchain seeks expansion via Telegram-based mini-games. Currently, Ton has entered the top 10 public blockchains by market cap, Telegram boasts over 900 million users, and its ecosystem is thriving. Many projects within the TON ecosystem plan to use token airdrops as a marketing strategy, creating numerous farming opportunities for community participants.
1. Tonsquare
Tonsquare is an EVM Layer 2 chain built on the Ton blockchain, similar to how Neon (market cap $600M) operates on Solana or Aurora ($200M) on Near. The project plans to airdrop 75% of its TOS tokens to KEY NFT holders—KEY being an NFT representing operational nodes on the public chain. The team estimates TOS will achieve a market cap exceeding $50 million.
Activating a KEY node generates TOS tokens with an estimated annual yield of around 350%. Future revenue streams for KEY holders may include cross-chain bridge fees and gas revenue sharing from new public chains. Generated TOS tokens can also be staked—staking began at the end of June 2024 and will last six months, offering an additional ~300% yield.
The KEY auction model follows a Gala-style pricing mechanism where prices continuously increase. Currently in Phase 2 of 15, it's still relatively early. Holding more than three KEYs allows users to claim a Tonsquare NFT on the testnet—but this requires claiming testnet gas on an EVM testnet first. A notable risk: KEYs can only be purchased, not sold.
2. Hamster Kombat
Hamster Kombat is a tap-to-earn game developed by a Russian team, where players earn coins by tapping a hamster on their phone screen (modeled after a crypto exchange CEO). Players are encouraged to unlock rewards through community engagement and can boost passive mining income by purchasing upgrade cards. Other similar Telegram tap games include launched projects like Notcoin (Russian team, 40M users), Tapswap (Ukrainian team, 60M users), Yescoin (Chinese team, 20M users), and HypeSaints.
Hamster Kombat is particularly popular in developing countries, with many Chinese gold-farming studios actively participating. It currently has 200 million users. Given that Notcoin, the first major gaming success in the Ton ecosystem, reached a $1.5 billion market cap, Hamster Kombat’s valuation is unlikely to exceed $500 million—meaning per-account airdrop allocations are expected to be modest.
3. Pixelverse
Pixelverse is a cyberpunk-themed combat game where users raise robot pets and engage in battles (both PVP and PVE modes) across various maps in a game center. Similar Telegram battle games include Majyo Treasure (85% airdrop allocation). The founder was formerly in charge of listings for Binance’s Middle East region. The project plans to airdrop 25% of its PIXFI tokens. Interestingly, PIXFI is an ERC20 token rather than being issued on the TON chain; the team plans to launch Pixelchain, an EVM gaming chain based on Cosmos. With 30 million users (over 5 million daily active), Pixelverse could deliver a significant airdrop.
4. Pepe Wick
Pepe Wick is a Chinese-developed idle shooting game, similar to Plants vs. Zombies. Players must continuously spend tokens to upgrade characters, each usable for a limited time with only 30 minutes of gameplay per day. Occasional group boss battles offer prize pools in TON tokens. However, only 6% of PEW tokens are allocated for airdrops, suggesting it’s unlikely to be a major drop.
5. Mow
Mow is a pixel-style shooting game where players shoot monsters to earn coins and upgrade weapons. Core gameplay includes level progression and PVP battles, offering strong replayability. The project is still in testing, and specific airdrop plans have not yet been disclosed.
6. Catizen
Catizen is a Chinese-developed idle cat-raising game with mechanics similar to match-3 puzzles. Users run a cat café, breed different levels of pets, collect their outputs, and further evolve them into higher-tier pets. Players can also pay to buy in-game items to accelerate pet hatching. The project plans to launch a Launchpool, partnering with over ten WeChat mini-games to migrate onto the Catizen platform. Staking the CATI token will grant access to new token sale opportunities.
Catizen currently has 23 million users (over 1.5 million daily active), with 50% becoming paying users. It generated $12 million in revenue within just three months of launch (with contributions from many gold-farming studios). Although backed by the official Ton Foundation, the data seems almost "too good to be true." Up to 42% of the CATI token supply is set aside for airdrops, and with its launchpad utility, an airdrop is expected in July.
7. Chick Coop
Chick Coop is a Chinese-developed idle farm game where players sell eggs daily to upgrade their chicken farm. It currently has 1.5 million users (300k daily active). The CHICK token will allocate 34% for airdrops and will also feature NFTs and staking mechanisms.
8. Travel Frog
Travel Frog is a Chinese-developed pet-raising game inspired by the 2017 mobile hit "Travel Frog," now blockchain-integrated. Still in testing with only 20,000 users, the FROG token plans to airdrop 70% of its supply (under a "Travel to Earn" model), distributed across four phases.
Other potential airdrop candidates in the Ton ecosystem include the exchange Blum, fantasy football Fanton, lottery Balaton.bet, wheel-of-fortune WGScoin, fishing game Wowfish, among others—not listed exhaustively here, but all discoverable via growth rankings on TGStat.
In summary, many small game developers in the Ton ecosystem come from familiar Web2 backgrounds, mostly Chinese teams whose primary goal may be to attract or filter out casual farmers. Therefore, before making large-scale investments into farming activities, it's advisable to conduct thorough research—sharpening the axe never slows down the woodcutting.
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