
Franklin Templeton on Web3: Bullish on Ethereum and Solana, Bitcoin Ecosystem Cannot Be Overlooked
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Franklin Templeton on Web3: Bullish on Ethereum and Solana, Bitcoin Ecosystem Cannot Be Overlooked
Franklin Templeton will focus on these areas: Bitcoin ETFs, cryptocurrency investment teams, permissioned blockchains, and tokenized real-world assets.
Author: Franklin Templeton Digital Assets Research Team
Translation: Carl, Techub News
One week ago, Franklin Templeton, a global asset management giant founded in 1947 with approximately $1.5 trillion in assets under management, received approval from the U.S. Securities and Exchange Commission (SEC) for its spot Bitcoin ETF application—the "Franklin Bitcoin ETF" (ticker: EZBC). As of market close on January 16 local time, the ETF had recorded over $88 million in total trading volume.
Despite being a traditional asset manager whose motto is “Investing with Integrity,” Franklin Templeton has not allowed convention to limit its thinking. In 2022, it launched investment products targeting Web3 and digital assets, including a Metaverse ETF, a digital assets fund, and an on-chain money market fund. In the early hours of today, Beijing time, the firm’s long-standing digital asset research team made a surprise appearance on its official X account, sharing their views on the development prospects of several key areas within Web3:
Cryptocurrencies are transforming how we interact with wealth—just as the internet revolutionized information—and we intend to participate in and lead this emerging industry through investment and active development. Franklin Templeton will focus on the following areas: Bitcoin ETFs, cryptocurrency investment teams, permissioned blockchains, and tokenization of real-world assets.

Bitcoin inscriptions and Layer 2 solutions should not be overlooked—they are critical to addressing Bitcoin's security challenges and enhancing its utility as a store of value (SoV).
In crypto, speculation is a feature, not a bug.
Private blockchains are a rehypothecation of the intermediary.

We are excited about Ethereum and its ecosystem. Although it has recently faced a “midlife crisis,” we see a bright future ahead, driven by strong momentum including EIP-4844, Alt DA, community revitalization, and restaking.
On Solana, we see Anatoly’s vision materializing: a single atomic state machine serving as a powerful use case for decentralized blockchains, reducing information asymmetry. All activity on Solana during Q4 2023 deeply impressed us: DePIN, DeFi, meme coins, NFT innovation, and Firedancer.
Layer 1 blockchains beyond Bitcoin, Ethereum, and SOL also hold immense potential. As these networks evolve and mature, we will continue to support, track, and engage with their development.
We believe that as blockchain fees decrease and performance improves, potential use cases will grow exponentially, significantly enhancing user economics and experience.
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