Australian company NYBlue, holding over one million carats of blue zircon, launches RWA token ZIRC
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Australian company NYBlue, holding over one million carats of blue zircon, launches RWA token ZIRC
Zirc offers a cryptocurrency fully backed by blue zircon. Each ZIRC token is redeemable for one carat of blue zircon, providing a stable and tangible asset.
Navigating Web3 tides with focused insightsAuthor: NYBlue
Compiled by: TechFlow
Brisbane, Australia, August 7, 2024 – Chainwire
Australian gemstone company NYBlue Pty Ltd is emerging as a key player in redefining the global gem market. The company’s strategic plan involves gaining control over the global supply of blue zircon, an initiative that could reshape value dynamics across the international gem industry.
Earlier this month, the company released its whitepaper, detailing its current pre-sale and upcoming public launch of its “real-world asset” (RWA) cryptocurrency, following earlier announcements of holding over one million carats of rare gemstones.
NYBlue’s core strategy lies in systematically increasing its current holdings by continuing to acquire all available Cambodian blue zircon, thereby establishing control over the supply chain and potentially influencing the future value of these precious stones.
Earlier today, company representatives appeared on CryptoBanters’ Town Hall podcast, announcing that their RWA token pre-sale has attracted significant attention within the crypto community, generating substantial interest since initial announcements earlier this year.
In a video released by NYBlue, the company posed the question: "What better expresses love for your partner—a lump of ordinary carbon, or something rarer, older than Earth itself, and brilliantly radiant?"
Mitch Brownlie, a major shareholder at NYBlue, said: “We believe Cambodian blue zircon should be recognized as one of the most extraordinary and undervalued gems on the market.”
The Australian firm NYBlue, backed by agritech entrepreneur and former political advisor Mitch Brownlie, has recently discussed the project across various podcasts, often drawing comparisons between the NYBlue initiative and previous gem booms—particularly the rise of tanzanite, an African gemstone that rose from obscurity to rival diamonds in value.
Tanzanite spot price — inspiration for NYBlue.
NYBlue draws direct inspiration from the historical trajectory of the tanzanite market, which saw prices increase tenfold over three years. The company anticipates a similar path for blue zircon, aligning its strategy with past successes to forecast potential value surges.
NYBlue previously announced plans to launch its gemstone-backed cryptocurrency, codenamed ZIRC, where each token is fully backed and redeemable for one carat of blue zircon. This approach allows consumers to benefit from appreciation in blue zircon value without exposure to the volatility risks typical of traditional cryptocurrencies. ZIRC holders can exchange their tokens for physical gemstones at any time, ensuring a stable, arbitrage-enforced peg between the two assets.
NYBlue aims to acquire the majority of high-quality blue zircon globally, effectively positioning itself as a dominant force in the market. This strategy seeks to influence the supply chain and create ripple effects across the entire blue zircon market’s valuation.
NYBlue's strategic move is not a short-term play but part of an ambitious long-term vision to secure a controlling position in the multi-billion dollar gem industry. With a gem collection valued at approximately $300 million, NYBlue aims to redefine the global narrative around gemstones. This initiative positions the company as a significant player likely to shape industry dynamics in the coming years.
In its pursuit of dominance in the gem market, NYBlue has announced a bold and disruptive new initiative: launching a blockchain-supported cryptocurrency called ZIRC, with each unit fully backed and redeemable for one carat of blue zircon. This innovative model enables individuals to gain exposure to potential surges in blue zircon value while avoiding the inherent risks associated with highly volatile traditional cryptocurrencies.
Buyers can redeem their ZIRC tokens for physical gemstones at any time, effectively eliminating the risk of the token’s value falling below the market price of the underlying gem, offering consumers a tangible and secure asset. The strategic integration of blockchain technology enhances transparency and security, enabling broader and more democratic participation in the unique world of international gem trading.
NYBlue's pre-sale is now live at Zir.co.nz.
About Zirc
Zirc offers a cryptocurrency fully backed by blue zircon. Each ZIRC token is redeemable for one carat of blue zircon, providing a stable and tangible asset. The platform integrates blockchain technology to enhance transparency and security, allowing individuals to participate in the gem market without exposure to the risks typically associated with conventional cryptocurrencies. Zirc’s approach democratizes access to blue zircon and presents a unique investment opportunity underpinned by real physical assets.
Contact
Director
Mitch Brownlie
NYBlue Pty Ltd
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