
Highly favored by web3 organizations, how to get your .XYZ domain?
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Highly favored by web3 organizations, how to get your .XYZ domain?
How can we bet on established domains such as .com, .in, .eu, and .gov?
Written by: Akansha Jain
Translated by: TechFlow intern
The rise of blockchain technology signals a fundamental shift from centralized to decentralized institutions, and companies leveraging blockchain often stand out in various ways. Bitcoin and other cryptocurrencies—the original concept of more transparent and secure digital money, Web3—a decentralized web experience, NFTs—a transformation in the art business, and the Metaverse—a shift that will surprise people in the coming years—blockchain is shaping trends across every industry.
So how do we bet on established domains like .com, .in, .eu, and .gov? Non-.com domains appear to be more popular within the blockchain space. For instance, the .xyz domain is one of the most widely used top-level domains (TLDs) among blockchain organizations.
In 2015, Alphabet Inc., Google's parent company, chose www.abc.xyz as its web address, causing a sharp surge in the popularity of .xyz domains. This was mainly because the American Broadcasting Company already used www.abc.com, and BMW’s fleet management division used www.alphabet.com (which it still does today). As a result, .xyz domains attracted significant attention.
According to domain statistics, the popularity of .xyz domains has grown explosively in recent years. The chart below illustrates the growth in .xyz domain registrations in 2021.


The above data shows that .xyz has been the most registered gTLD domain in recent years.
How to Register a .xyz Domain?
Registering a .xyz domain is similar to registering common domains such as .com or .in. Below is a step-by-step guide for registering a .xyz domain:
Step 1: Choose the domain name you want to register. Example: coincodecap.xyz, blockwish.xyz, etc.
Step 2: Visit https://xyz.xyz/. This is the official website. XYZ Registry is the company behind the .xyz domain. The project is open-source on GitHub for contributions or feedback.

XYZ is a technology organization providing domain names and related services to individuals and businesses worldwide. As an industry leader, XYZ offers a range of products—from its flagship .xyz domain to category-specific domains. Founded in 2011, XYZ aims to provide innovation and choice to internet users seeking a digital presence. Moreover, by connecting Generations X, Y, and Z, it offers people of all ages opportunities to build their projects, brands, and businesses using new domain names.
Step 3: Search for your desired domain name (if available).

Step 4: Select the number of years you wish to register the domain and view the estimated registration cost.

Step 5: Integrate add-ons based on your business or personal needs. Below are some add-ons you can include:

Step 6: Fill in your information and pay the required amount.

Step 7: Read the terms and conditions and submit your order.

.xyz X Web 3.0
If you've recently visited a cryptocurrency company's website, you’ve likely seen a URL ending in ".xyz" instead of the more expensive .com. The .xyz extension has become the preferred URL suffix for many Web3 enterprises—from Block (formerly Square) to blockchain startups like Mirror, Proof, Propel, and Login. What does this mean, and why has it become so popular in the Web3 world?
.xyz is the first truly universal domain suffix without inherent meaning, designed to give people freedom in choosing domain names. For example:
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.com is for commercial use,
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.in represents India,
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.net is for networks, and
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.org is for organizations.
Users who don't fully fit into these categories or want to stand out should choose .xyz as their TLD. Now you understand why most Web3 companies use it. Web3 isn't just an upgrade from Web2—it's an entirely new web experience. While .xyz domains are currently managed by ICANN, the internet regulatory body, several parties are now working on developing decentralized alternatives to support Web3. The alignment between XYZ and Web3 companies may open up numerous new monetization opportunities around identity and ownership in decentralized networks.
The Ethereum Name Service (ENS) is the domain name system (DNS) for Web3. ENS allows users to create a global identity for all their crypto addresses and a searchable database, making crypto wallets and transactions more accessible—even when stored across multiple platforms. Users can now build profiles in ENS using either native .eth domains or .xyz domains, which they can share on social media.
Coincodecap.eth is an ENS domain representing the Ethereum address associated with Coincodecap. The eth.xyz feature is automatically provided for every .eth name. Simply append ".xyz" to the end of any .eth name to view the ENS profile in any web browser. For example, Coincodecap.eth's ENS profile can be accessed at Coincodecap.eth.xyz in any browser. Profile content is auto-generated from publicly accessible ENS data and ultimately managed by the corresponding ENS user.
Conclusion
The .xyz domain is popular among blockchain startups because it symbolizes decentralization and the next wave of Web3 applications. Additionally, it empowers them by distancing their identity from the dominant, clichéd TLDs prevalent in the tech industry.
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