Cointelegraph: LBank's 2024 Developments and Future Plans—Eric He on Innovation and Market Opportunities
TechFlow Selected TechFlow Selected
Cointelegraph: LBank's 2024 Developments and Future Plans—Eric He on Innovation and Market Opportunities
Eric He, LBank's Community Ambassador and Risk Control Advisor, recently shared exclusive insights on LBank's current progress, major achievements, and the future of the crypto market.
Navigating Web3 tides with focused insightsAccording to Cointelegraph, Eric He, LBank's Community Angel and Risk Control Advisor, recently shared exclusive insights on LBank’s current progress, major achievements, and the future of the crypto market.
Currently, the crypto market is entering a new phase, with increasing institutional participation and significantly enhanced market liquidity. As a leading global cryptocurrency exchange, LBank has surpassed 15 million registered users worldwide and earned broad recognition from the market.
Founded in 2015, LBank supports over 800 cryptocurrencies and is committed to delivering diverse and convenient trading experiences for users. Through innovative trading solutions, LBank has enabled users to achieve average returns exceeding 130% during new asset listings.
As 2025 approaches, Eric He sat down for an interview to discuss LBank’s current developments, future plans, and his predictions for the evolution of the crypto market.
Cointelegraph: During Q3 2024, on the occasion of LBank's 9th anniversary, you introduced five key strategies. How effective were they after implementation? What was the market performance?
Eric He: Facts are the most convincing proof. The five strategies launched by LBank in Q3 accurately reflected its historical needs and market positioning. In December, we optimized our listing strategy and introduced the "X Program" featuring an exclusive whitelist mechanism.
In 2024, we successfully listed over 300 new projects and championed the theme "Discover the era of MEME legends," launching numerous high-potential meme assets such as GOAT, MOODENG, and ACT at an early stage.
Additionally, we launched the Launchpool product, offering users new opportunities to participate in early-stage projects. This initiative brought quality projects like Cellula and REVOX to our platform, further diversifying investment options and precisely aligning with evolving user demands.
These initiatives not only kept pace with market trends but also deepened user engagement, ensuring every user enjoys more valuable and rewarding experiences.
Cointelegraph: In 2024, meme coins gained massive attention. What specific measures did LBank take to adapt to this trend?
Eric He: Liquidity is crucial in the crypto space, and we are committed to creating more earning opportunities for users. Throughout 2024, LBank continuously conducted comprehensive evaluations of meme coin projects and executed precise market positioning.
As highlighted in LBank Labs' Meme report titled "2024 Meme Sector Research: Breaking Boundaries and Rebirth, From Controversial Narratives to a $100B Industry," meme coins accounted for 34% of all new listings on LBank in 2024—a proportion far exceeding that of other exchanges. Among them, MOODENG, exclusively launched on LBank, surged up to 63x at its peak, while GOAT and PNUT delivered remarkable returns of 299x and 81x respectively—demonstrating our phased success in the meme sector.
Moreover, LBank actively promoted multidimensional growth within the meme ecosystem. As early as July 2023, we established a $10 million dedicated MEME fund to support high-quality, early-stage innovative meme projects. In March this year, we partnered with SLERF on a donation campaign, and in August, we collaborated with GMGN.AI to accelerate the arrival of the "meme supercycle."
These efforts fully reflect our firm commitment to supporting innovative projects and deeply integrating meme culture into the crypto market, ensuring our users and partners benefit maximally from the expanding meme economy.
Cointelegraph: Looking back at 2024, what achievements has LBank made?
Eric He: 2024 was a year of tremendous success for LBank. Our defining keyword was "pole vault."
On August 1st, LBank reached 10 million registered users; just 61 days later, it grew to 12 million; and only 59 days after that, global registrations surpassed 15 million. The rapidly shortening timeframes and explosive user growth speak volumes.
Maintaining strong market competitiveness remains one of LBank’s core values. In spot trading, LBank achieved a 24-hour trading volume exceeding $2.7 billion. According to the latest report from 0xScope, LBank captured 3.04% of the global spot market share, ranking among the top 10 globally.
On November 28, LBank’s 24-hour derivatives trading volume exceeded $67 billion, setting a new record and placing it second only to Binance.
Meanwhile, LBank actively organized global brand promotion events, participating in major international conferences such as Token2049 Dubai, Korea Blockchain Week, and Token2049 Singapore. These efforts demonstrate LBank’s determination to seize new growth opportunities while enhancing its global brand influence through extensive outreach.
Furthermore, LBank received multiple accolades in 2024, including being named “Best Altcoin and Memecoin Exchange” at Wiki Finance Awards 2024 and winning the “Best Exchange” award at Crypto.News Awards 2024.
Cointelegraph: Security is paramount for any exchange. What measures did LBank implement in 2024 to strengthen user asset protection and platform security?
Eric He: Asset and trading security are LBank’s top priorities. We operate a robust system designed to safeguard user assets and ensure secure platform operations. In 2024, LBank successfully prevented potential user losses totaling $1.2 billion and detected and blocked suspicious withdrawals amounting to $540 million.
This year, we deployed real-time monitoring tools powered by artificial intelligence and machine learning. Multi-layered risk controls combined with regular independent security audits have helped maintain platform stability and reliability.
Beyond automated monitoring, we conduct regular penetration testing, and our cybersecurity team operates around the clock to detect, monitor, and patch potential vulnerabilities. Moving forward, LBank will continue setting benchmarks in security and transparency, delivering an unparalleled user experience.
Cointelegraph: What does LBank’s ecosystem strategy look like?
Eric He: LBank Labs has built a comprehensive ecosystem through strategic collaborations with key partners such as IOSG, ArkStream, HTX, and venture capital firm Interop, aiming to uncover emerging growth opportunities amid shifting market dynamics.
Additionally, LBank Labs has invested in high-potential projects including XION, Usual Labs, and Union. We also maintain close partnerships with leading public blockchains like Avalanche, TON, and Solana to drive ecosystem development and support developers, fostering long-term industry advancement. We remain committed to identifying emerging market narratives and advancing innovation across the crypto ecosystem.
Cointelegraph: With LBank continuing to grow, what are your plans for the coming year?
Eric He: Looking ahead, we will focus on several key initiatives to further solidify our position as a leading global exchange.
First, we plan a full brand upgrade to deliver premium trading services for users and our expanding community, meeting their evolving needs.
Additionally, we will enhance liquidity by bridging the value gap between narrative-driven tokens and meme coins, attracting more high-quality projects, expanding trading options, and strengthening our competitive edge in global markets.
Compliance and security remain central to our strategy. LBank will continue prioritizing global compliance efforts and adapting our approach to different cultural and regulatory environments. Our official independent websites will soon launch across multiple regions, enabling effective global and regional strategies to navigate local market complexities and ensure sustainable growth as we enter this new phase.
Cointelegraph: Looking toward 2025, what are your main predictions for the crypto market? How is LBank preparing for these changes?
Eric He: The crypto market will present perfect opportunities for investors.
Rate cuts and increased liquidity are expected to boost Bitcoin’s performance in the coming months, serving as a key driver for market recovery. Beyond Bitcoin, we anticipate significant rebounds in altcoins, Layer 1 networks, and DeFi, fueled by growing institutional interest and technological advancements.
Moreover, sectors such as RWA (Real World Assets), AI Agents, Memes, and DeFi will emerge as strong growth drivers, attracting substantial capital inflows thanks to innovative narratives and broad appeal.
LBank will focus on launching diverse tokens aligned with high-growth areas, further refining our listing strategy to offer users the most promising projects. At the same time, LBank will stay closely attuned to the latest market shifts, committed to helping our community seize the next wave of crypto innovation.
Join TechFlow official community to stay tuned
Telegram:https://t.me/TechFlowDaily
X (Twitter):https://x.com/TechFlowPost
X (Twitter) EN:https://x.com/BlockFlow_News
