Is it worth囤ing the platform token of "Team Doing Things"?
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Is it worth囤ing the platform token of "Team Doing Things"?
Platform tokens often have greater upside potential and room for appreciation when a bull market arrives.
Navigating Web3 tides with focused insightsAuthor: MartinTalk
Exchange tokens are one of the key investment sectors in the crypto space, and positioning oneself in this sector during the early stages of a bull market is a wise move. Exchange tokens not only offer high certainty and relatively lower risk, but also possess significant potential for future appreciation. This article analyzes the opportunities and investment logic within the exchange token sector to provide reference for investors.
Some exchange tokens show strong momentum, with BGB up over 200% year-to-date
First, we observe the recent strong performance of exchange tokens. Take Bitget's native token BGB as an example—since the beginning of this year, its value has surged over 200%, making it one of the best-performing exchange tokens of the year. This performance is closely tied to the rapid growth of its underlying exchange platform, Bitget. As a top-five global trading platform, Bitget’s market share has expanded significantly, rising from 2% at the start of the year to 7% today.
While leading exchange tokens have large market capitalizations, their upside potential is limited. For example, BNB ranks among the top four by market cap, yet its year-to-date gain stands at only 2%. In contrast, exchange tokens from rapidly growing platforms like OKX and Bitget have seen substantial price increases, rising 125% and 210% respectively.
Although the market remains in a bear phase, BGB and OKB are already showing strong upward momentum. Once a bull market arrives, their upward trends could amplify significantly, driven by stronger underlying fundamentals and increased momentum.
Expected returns from holding BGB
In addition to price appreciation, holding BGB grants access to Bitget Launchpad, Launchpool, and Super Airdrops, offering holders additional sources of expected returns. Let’s run a simple calculation:
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To date, Bitget has launched 11 projects via its Launchpad. Since the beginning of 2023 alone, six new projects have been introduced—an average of one every 1.5 months—making it the most frequent CEX launchpad. In terms of returns, according to CryptoRank, the average peak return across all Bitget Launchpad projects in 2023 reached 4,190%. Community-shared data suggests that most Launchpad projects see gains starting from 20x. When calculated in USDT, participating in each round with minimal cost yields an average maximum profit of $857 per round—a highly attractive return.
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Additionally, BGB holders can participate in Bitget’s LaunchPool. So far, 53 projects have been launched on LaunchPool, averaging four new listings per month. Recent rounds have delivered average returns of around 3%, translating to approximately 12% monthly yield through LaunchPool participation.
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Moreover, BGB holders are eligible for Super Airdrops. Bitget has listed 91 projects for its Super Airdrop program, distributing nearly 20 new project tokens to BGB holders each month.
By simply holding BGB, investors gain exposure to returns from LaunchPad, LaunchPool, and Super Airdrops. If all these earnings are converted back into BGB and compounded, and assuming BGB appreciates at least 10x in the next bull cycle, the compounding "snowball effect" could generate substantial overall returns.
Conclusion
In summary, during the early phase when the market transitions from bull to bear, crypto investors may consider allocating to exchange tokens that perform well during bear markets, belong to platforms on an upward trajectory, and offer multiple streams of expected returns. Such tokens often exhibit greater upside potential and room for growth when the next bull market arrives. By strategically allocating assets and investing in promising exchange tokens, investors can reduce risk and achieve superior investment outcomes.
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