TechFlow news — On March 6, according to Brazil Journal, Méliuz's board of directors has approved a new treasury management strategy allowing up to 10% of its cash reserves to be allocated to Bitcoin. The company has already purchased 45.72 BTC for $4.1 million, marking the first step in implementing this strategy.
Méliuz aims to replicate the successful model of Strategy, one of the world’s largest corporate holders of Bitcoin, which has achieved significant success by consistently acquiring Bitcoin as a treasury reserve asset. As a well-known Brazilian e-commerce and fintech company, Méliuz’s decision signifies growing corporate acceptance of Bitcoin as a treasury asset across Latin America.
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