TechFlow news, February 27 — According to Cryptonews, from mid-2023 to early 2024, multiple luxury retailers reported a surge in cryptocurrency payment transactions. The founder of luxury furniture brand Juliettes Interiors said Bitcoin payments have noticeably increased over the past 12–18 months, especially during the recent bull market.
The CEO of high-end watch trading platform Kettle also confirmed the growth in Bitcoin payments, noting that many transactions originate from the Solana and Ethereum ecosystems. To meet the needs of diverse crypto holders, the platform has integrated DeBridge for cross-chain payments.
Industry experts believe crypto payments offer luxury brands an opportunity to reach Web3 user groups. Currently, brands such as Rolex and Ferrari have begun accepting crypto payments. Singaporean department store chain Metro will launch stablecoin payment options, and French luxury retailer Printemps will also accept Bitcoin and Ethereum payments.
