TechFlow news, according to PR Newswire, experiential rewards technology company Superlogic has completed the first close of its Series A funding round, raising $13.7 million. The round was led by Powerledger, with participation from Sangha Capital, 10SQ, Nima Capital, and other institutions. To date, Superlogic has raised over $21 million in total equity financing.
Superlogic leverages AI technology to provide global brands with customized experiential rewards, including premium experiences such as NBA Finals courtside seats and exclusive music festival tickets. Jemma Green, Executive Chair of Powerledger, will join Superlogic's board of directors. Superlogic CEO Lin Dai stated that the funds will be used to expand platform capabilities and grow its network of partners.
