TechFlow reports that Gemini's "2024 State of Crypto" report shows crypto adoption in the U.S. and the U.K. has remained stable in recent years despite significant headwinds, with the retail market now poised for a rebound. The report is based on an online survey of 6,000 people across the U.S., the U.K., France, Singapore, and Turkey.
The report notes that crypto adoption rates in the U.S. and the U.K. held steady at 21% and 18% respectively between 2022 and 2024. Nearly two-thirds of respondents said they hold crypto for long-term investment, while 38% view it as a hedge against inflation.
Spot ETFs have driven market growth, with 37% of U.S. holders owning crypto through ETFs. Most holders plan to allocate 5% or more of their assets to digital assets.
The report also reveals that 69% of crypto holders are male and 31% are female, with the gender gap slightly widening.
In addition, 73% of U.S. crypto holders say they will consider candidates’ digital asset policies in the upcoming presidential election.
