TechFlow news — Fred Ehrsam, co-founder of Coinbase and Paradigm, announced today that he has co-founded a new company called Nudge alongside Quintin Frerichs. Nudge is developing a revolutionary ultrasound earbud designed to enhance human experience by altering brain states.
The device claims that with just the press of a button, it can help users fall asleep, improve focus, break bad habits, or elevate mood. Ehrsam stated they believe this technology has the potential to improve daily life more than any other technology to date.
Nudge currently consists of 11 engineers and scientists from top institutions including Vision Pro, Neuralink, SpaceX, and Stanford. The company emphasizes that ultrasound technology has significant safety advantages, having been used for years in sensitive applications such as fetal imaging. Ehrsam is calling on interested mechanical, electrical, or software engineers to join the team in building this breakthrough device.




