TechFlow reports that Really, an AR experience platform for movies in theaters, plans to launch new services on the Avalanche blockchain, including an upgraded "Really Collectible Ticket Program" and enhanced fan engagement for global movie audiences.
Leveraging Avalanche's scalability, the platform aims to expand its AR experiences and offer studios, brands, and theater partners new ways to engage audiences using Web3 technology.
The first new product powered by Avalanche is "Fandime," a rewards and collectibles app that uses blockchain to record users' activities within the application.




