TechFlow news, Binance Japan recently held an online business briefing. Company representative Tsujishi Kashi detailed the theme of "Japan market strategy and stablecoin opportunities."
Kashi also mentioned plans to go beyond virtual currency trading by leveraging stablecoins to foster collaboration between the Binance ecosystem and Japanese enterprises and government bodies. He emphasized fully utilizing Binance's capabilities and technology to integrate with the existing financial system, with plans to launch futures trading on par with the global Binance platform. While Kashi did not specify exact timelines for domestic service rollouts, he stated that services would be introduced progressively in compliance with local regulations.
Binance Japan currently offers 34 trading pairs, setting a domestic record for the highest number. Native tokens "BNB" and "ALGO" have already been listed in Japan. Kashi stated the primary goal is to offer 100 trading pairs, selecting those best suited to Japanese market demand. Selection criteria include project ecosystem maturity and community size, with more established projects being prioritized.
Binance Japan plans to launch a series of initiatives, including stablecoin-based STO solutions, recruiting merchants for Binance Pay, educational programs, DAO solutions, and NFT issuance, to promote Web3 adoption. He particularly highlighted the July 2022 amendment to the Fund Settlement Law that lifted restrictions on yen-denominated stablecoins, calling it a significant business opportunity.
In addition, Binance Japan is actively expanding its team to support growth in the Japanese market. Kashi said the company will strengthen recruitment efforts to accelerate local market expansion.
