TechFlow reports that Rally, a modular e-commerce checkout platform, has announced the completion of a $12 million Series A funding round led by March Capital, with participation from Felix Capital, Commerce Ventures, Afore Capital, Alumni Ventures, and Kraken Ventures.
Rally’s checkout solution enables merchants to freely design and implement customized checkouts tailored to their teams. The company will use the new funds to strengthen its team, expand into enterprise and international markets, deepen integrations with e-commerce platforms like Swell and BigCommerce, e-commerce tools such as Salesforce Commerce Cloud, and payment providers including Affirm and AfterPay. Additionally, Rally plans to build Web3 capabilities and allow merchants to accept cryptocurrency payments at checkout.
