TechFlow news — According to official announcements, on August 26, BitWell, a global digital asset derivatives service platform, announced the appointment of Yu Zhu, founder of Yuyan Studio and former VP of Marketing at MXC (Matcha) exchange, as its new Global Chief Marketing Officer. BitWell expressed strong confidence in Yu Zhu's extensive industry experience and proven track record, and looks forward to her outstanding contributions at the company. Yu Zhu stated, "I am honored to take on the role of CMO. I will work closely with Jeff Young to lead market strategy planning, market expansion and promotion, brand development, and marketing initiatives."
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