TechFlow news, according to Chaoxiang Research, Goldman Sachs cited IDC data on July 8 showing that PC shipments in 2Q26 totaled 68.2 million units, down 4.9% year-over-year, marking the first decline after nine consecutive quarters of positive growth, primarily due to storage/memory component shortages and high ASP suppressing demand. Significant divergence among the top five vendors: Apple +10% (share 9.9%), ASUS +0.2% (7.4%), Lenovo -2% (24.4%), Dell -5% (13.6%), HP -9% (19.1%). Goldman Sachs expects supply tightness to persist until early 2028, shipments in 2H26 may decline further, large vendors will continue to capture share from smaller players due to their supply chain management capabilities, and industry concentration will continue to rise.
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