Teaming up with SunPump to lead the meme season, Huobi HTX is taking a shortcut to "returning to the top three"
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Teaming up with SunPump to lead the meme season, Huobi HTX is taking a shortcut to "returning to the top three"
Through its collaboration with SunPump, Huobi HTX can achieve seamless integration between CEX and DEX, creating a bridge between the vast wealth potential of the TRON ecosystem and a broad user base, laying the foundation for discovering more high-quality Meme coins.
Navigating Web3 tides with focused insightsThis summer, SunPump has become a phenomenon in the crypto market, ushering in a new wave of meme coin momentum. As the first fair launch and trading platform for meme coins in the TRON ecosystem, SunPump—only two weeks after launch—has rapidly caught up with Pump.fun on Solana in terms of daily coin launches and protocol revenue. It has also quickly incubated its flagship project, SUNDOG, which now boasts a market cap exceeding $270 million.
Source: CoinMarketCap (August 27, 2024, Beijing Time)
From DOGE to PEPE, meme coins have evolved over a decade. As launching new tokens becomes easier and projects emerge constantly, creating breakout "golden dogs" requires bold innovation. In SunPump's success story, cryptocurrency exchange HTX has played a pivotal role. Connected through Justin Sun, founder of TRON and global advisory board member of HTX, the collaboration between HTX and SunPump leveraged both on-chain and off-chain synergies to create a win-win scenario—an outright revolution in the meme coin space.
Simplified listings: HTX fully supports SunPump's meme ecosystem
For meme projects, listing on major exchanges is often a major hurdle. The large user base and seamless trading experience offered by centralized exchanges can significantly boost visibility and trading volume, fueling secondary market gains. However, exchanges typically impose strict requirements when listing meme coins due to concerns about security and reputation. Even legendary meme coins like PEPE were listed on exchanges such as OKX and Binance more than two weeks after their creation. While this cautious approach enhances safety, it limits users’ access to early profit opportunities.
High-quality meme projects within the TRON ecosystem face no such challenges. The partnership between HTX and SunPump has dramatically streamlined the listing process. Projects launched on SunPump can be directly listed on HTX if they meet HTX’s audit standards and maintain either a trading volume exceeding $10 million for three consecutive days or achieve a market cap of $30 million. This allows them immediate access to HTX’s massive traffic. Moreover, HTX offers comprehensive support to SunPump-based meme projects, including futures contracts, earning products, new token mining, and airdrops—fully nurturing potential golden dogs. SUNDOG emerged as one of the most successful meme coins of the summer under this framework. After listing on HTX, SUNDOG continued its upward trajectory, reaching an all-time high above $0.35 on August 26.
HTX strives to build “the people’s exchange,” enabling users to safely capture high returns
With strong price appreciation, users are the biggest beneficiaries. HTX data shows that SUNDOG has been extremely popular since its listing. As of 7:00 PM Beijing time on August 27, SUNDOG had appreciated approximately 2,600% since launch, with over $30 million in trading volume in the past 24 hours. It ranks as the sixth most traded cryptocurrency on the platform, clearly demonstrating strong user recognition.
Source: HTX (7:00 PM, August 27, 2024, Beijing Time)
Besides SUNDOG, SunPump has brought other successful meme projects to HTX, including FOFAR, SUNCAT, SUNWUKONG, DRGN, and IVFUN—all delivering post-listing gains exceeding 100%. This proves the partnership has unleashed tremendous wealth-generating potential.
Meanwhile, the listing criteria HTX set for SunPump-based meme coins ensure project safety. Only projects that have proven themselves through market performance on decentralized exchanges qualify for listing. Additionally, each project undergoes rigorous security audits by HTX’s team before going live. Users therefore no longer need to worry about common on-chain risks like rug pulls; they can trade carefully vetted, high-quality projects on HTX with confidence and peace of mind. This model also incentivizes project teams to manage their projects responsibly.
In essence, HTX determines whether to list a SunPump ecosystem meme based on its community engagement, trading volume, and market cap. This mechanism represents an initial realization of decentralized exchange governance, bringing HTX closer to becoming “the people’s exchange.”
Accelerating ahead: HTX takes the lead in the meme season
As the premier gateway to the TRON meme ecosystem, HTX itself has achieved remarkable growth. According to DeFiLlama, HTX recorded a net inflow of $1.67 billion over the past seven days as of August 27—the highest among all exchanges tracked. Furthermore, data from CoinMarketCap indicates that HTX’s 24-hour trading volume and weekly web traffic rank among the top tier of major exchanges.
Source: DeFiLlama (August 27, 2024, Beijing Time)
Strategically, launching new assets has always been a core strength of HTX. Through its collaboration with SunPump, HTX seamlessly bridges CEX and DEX, connecting the vast wealth potential of the TRON ecosystem with a broad user base. This lays the foundation for discovering more high-potential meme coins and maintaining HTX’s leadership in new listings. If HTX can establish meme coins as a signature strength and continuously attract users through their wealth effect, the current growth could become a sustainable trend.
After joining HTX’s Global Advisory Board, Justin Sun proposed the goal of helping HTX “return to the top three” exchanges. Today, through unconventional innovation in the meme ecosystem, HTX is leading this meme-driven summer. Perhaps the meme sector is exactly the fast lane HTX needs to reclaim its position among the industry’s elite.
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