TechFlow news, on July 17, Mable Jiang, former Chief Growth Officer at FSL, announced the launch of Trends, a new on-chain social protocol, while stepping down from her full-time role at FSL to continue as an advisor. Trends aims to build a value-anchored social protocol that advances the convergence of information and finance.
The project has received early backing from prominent industry founders and investors, including Solana founder Anatoly Yakovenko, the Jupiter team, LayerZero founder Bryan Pellegrino, and Multicoin partner Tushar Jain.
Trends will initially serve as an on-chain curation layer for X, with future plans to expand to more open content platforms. The protocol's core concept is to integrate social activity with value transfer, enabling each piece of content to have its own value curve. Accounts that consistently produce high-quality content will accumulate reputation on-chain, establishing a new paradigm of on-chain social capital.
