TechFlow news, according to Decrypt, Italian luxury fashion brand Prada will launch 100 Ethereum NFTs this Thursday to coincide with the release of its latest Timecapsule apparel. Participants in this event will receive a free airdropped NFT along with the physical item they purchase from Prada's newest collaboration with Cassius Hirst, son of artist Damien Hirst.
Prada's Timecapsule Drops, which began in 2019, are the brand's way of releasing limited-edition products. According to a statement, previous buyers of Timecapsule items will also receive NFTs in the future.
Earlier in January, Adidas and Prada collaborated to launch NFTs on Polygon.
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