Exclusive Interview with XT Exchange: Fast Token Listings, Riding Trends — How Is This Established Exchange Rising to Prominence?
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Exclusive Interview with XT Exchange: Fast Token Listings, Riding Trends — How Is This Established Exchange Rising to Prominence?
XT advantage: Fast token listing, 7*24 hours rapid response.
Navigating Web3 tides with focused insightsBy: TechFlow
To the general public, exchange business is one of the most attractive yet fiercely competitive sectors in crypto.
In 2024, with the rise of memes, XT Exchange—an established exchange—has stood out thanks to its efficient and rapid listing strategy, increasingly capturing public attention.
Meanwhile, during the Slerf boom, XT Exchange was the only platform to provide an additional $1 million in market-making funds.
How has XT Exchange achieved all this? And how does it plan to expand globally in 2024? TechFlow sits down exclusively with the XT Exchange team to uncover the strategies and thinking behind this exchange.
Behind XT: Six Years of Deep Development, Zero Security Incidents
TechFlow: We’re hearing more about XT in the Chinese-speaking markets this year. As an established exchange, could you introduce XT’s background and development?
XT.COM: XT.COM was founded in 2018 and is a Singapore-headquartered digital asset trading platform. We are committed to providing global users with secure, stable, and efficient digital asset trading services.
As a veteran exchange, we have operated securely and stably for six years with zero downtime, always prioritizing user and client asset security. We’ve ranked as high as 16th globally on CMC and 8th in derivatives. With over 1,000 trading pairs listed—the highest number industry-wide—we lead in product availability.
After years of growth, we’ve built a large user base and extensive trading experience. Currently, we have over 7.8 million registered users, over 1 million daily active users, over 40 million ecosystem participants, and 89 core communities worldwide.
Our brand influence continues to grow in both Chinese-speaking and international markets. We will keep striving to become the preferred and most trusted trading platform for users.
TechFlow: More and more exchanges are building their founders’ personal brands—Binance, OKX, Bitget, HTX—all feature their founders actively engaging on social media, even taking on PR roles. XT, however, seems less visible in this regard. How do you (the founders) view this trend?
XT.COM: Frankly, our entire team culture and company ethos emphasize humility and practicality, which is why XT’s voice is rarely heard in the market.
We take a low-key and pragmatic approach to personal branding. We believe an exchange’s core lies in the quality of its products and services—not in cultivating individual personas. We value teamwork and professionalism, avoiding undue emphasis on personal spotlight. That said, we do value communication with users, but our focus remains on product improvement and user experience.
Of course, this doesn’t mean we never speak up—it just means we choose timing and methods that better align with long-term corporate development when engaging publicly.
TechFlow: It appears XT has a strong presence in MENA (Middle East and North Africa). How did you achieve that? Do you have any unique strategies?
XT.COM: First, our DMCC license enables compliant operations in the MENA region. We also hold a U.S. MSB license, and are in the process of applying for a Lithuanian license. These credentials support our global expansion.
These licenses reflect our commitment to global compliance and provide users with a safer, more reliable trading environment.
We’ve also established partnerships with local institutions, participated in regional digital asset events and conferences, and tailored our services and products to meet local user needs.
For the past five years, we’ve been refining our product and localized services in key regions. This year, we’re placing greater emphasis on global markets. We’ve also recognized the strength of the Chinese-speaking market and aim to deliver better services to global crypto users, offering comprehensive support to those beginning their digital asset journey.
XT's Edge: Rapid Listings, 7x24 Fast Response
TechFlow: From our observation, XT.COM has recently been listing tokens very quickly—from “W” to recent meme coins. Can you share how you manage such fast listings?
XT.COM: We place great importance on user needs and market dynamics. Therefore, we adopt an efficient listing strategy. Our team closely monitors market trends and user feedback while maintaining close relationships with high-quality projects. We’ve established a rapid-response process to ensure new projects can go live swiftly, provided they meet our exchange standards.
Additionally, our team continuously improves technology and operations to ensure platform stability and security, enabling faster and smoother listings for project teams.
During the recent Solana meme wave, we formed a hot-coin emergency task force within half a day—specifically designed to quickly identify trending assets, list them rapidly, and maximize profit opportunities for users. We understand that in the meme space, every second counts; price differences can create significant profit gaps.
TechFlow: Early token trading can be risky for novice investors. What measures does XT have in place to protect users’ funds and enhance trading experience?
XT.COM: Indeed, early-stage token trading carries risks for new investors. To address this, XT.COM has implemented several measures to safeguard user funds and improve trading experience.
We’ve launched XT Academy, a dedicated educational platform covering fundamentals of cryptocurrency trading, market analysis techniques, risk management, and more. These resources help beginners start from the basics and gradually advance to complex trading strategies.
Second, XT provides a comprehensive FAQ section to help users quickly resolve common issues. Moreover, our customer support team offers 24/7 assistance via live chat or email to resolve specific problems users may encounter during trading.
We also encourage new investors to join our community, where experienced traders and fellow newcomers can share insights and strategies. This not only accelerates learning but also provides real-time support and feedback.
XT Strategy: Chasing Trends, Prioritizing User Experience
TechFlow: What’s your view on the surge of meme coin trading in the current market? What impact do you think this phenomenon will have on the broader crypto market?
XT.COM: The surge in meme coin trading represents a new trend in the digital asset market. While it attracts investor attention, it also brings certain risks and impacts, including:
Increased market activity: Meme coin trading boosts overall market engagement, drawing more users into digital asset trading. This diversity may bring greater liquidity and more trading opportunities.
Heightened speculation: Due to the unique nature and concepts behind meme coins, their prices often fluctuate significantly. This encourages short-term speculative behavior, potentially increasing market volatility and investor risk.
Greater investor vigilance: As more meme coins emerge—and some lack fundamental value—investors may become more cautious. This could lead to more careful investment decisions and reduce blind following.
Risk management challenges: For exchanges, managing meme coin trading poses challenges. Given the inherent risks, exchanges must strengthen risk controls and monitoring to ensure compliance and safety.
Market stability concerns: The rise of meme coins may increase market uncertainty and affect overall stability. Exchanges need to monitor developments closely and respond promptly to potential volatility to maintain market order.
In summary, while the rise of meme coins injects new energy into the market, it also introduces risks and challenges. As an exchange, we will continue strengthening risk management and monitoring to ensure safe and compliant trading. At the same time, we’ll enhance investor education and risk warnings to guide rational participation and promote healthy market development.
TechFlow: During the Slerf listing, many exchanges pledged to donate trading fees. XT.COM went further by being the only one to additionally subsidize $1 million in market-making funds. What drove this decision, and what was the strategy behind it?
XT.COM: In the Slerf round, we did participate in fundraising. We were among the first exchanges to voice support (alongside LBank, Bitget, and two others), and we donated all proceeds from trading fees to the project team. The first donation was completed on March 26.
Whether it’s a meme project or another type, we always aim to stand shoulder-to-shoulder with project teams to deliver excellent trading experiences and engaging activities for users.
But early on, we prioritize user needs. As an exchange, we must focus on user trading experience—depth and market sentiment are our top considerations. Providing depth, enhancing liquidity, and supporting token prices represent the best possible support to the community and the project.
TechFlow: In Chinese-speaking markets, meme coin trading is gaining increasing attention. What do you think are the main reasons? Does XT.COM have plans to further strengthen its offerings in this area—or in other mainstream narratives?
XT.COM: We see several reasons. First, meme coins often carry fun, unique concepts or cultural elements that appeal to younger users. Second, social media influence is growing—some meme coins gain traction purely through viral online buzz. Additionally, successful cases in the space have drawn more attention to meme coin trading.
At XT.COM, we closely track market trends and user demand. While we emphasize project quality and sustainability, we also recognize the potential of meme coin trading. Therefore, we plan to further strengthen our presence in this area—not only by seizing optimal listing timing but also by offering simple wealth-generation or earn programs for promising meme tokens to meet user needs.
TechFlow: Competition among exchanges is intensifying. Different platforms adopt different strategies—brand focus, wealth-effect emphasis, etc. What unique advantages and strategies does XT.COM have against competitors? What are XT.COM’s future goals and direction?
XT.COM: In facing competitors, XT.COM’s unique strengths and strategies lie in the following areas:
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Technical Stability and Security: We emphasize technological innovation and robust security measures to protect user assets and transaction data.
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Diverse Products and Services: We offer a wide range of trading products—including spot, futures, and margin trading—to meet diverse user needs.
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Professional Team and Premium Customer Service: We have a skilled team dedicated to delivering high-quality customer support and technical assistance.
XT.COM’s future direction is clear: continuously improving product and service quality, expanding market reach, and becoming the most trusted and preferred digital asset trading platform for users.
TechFlow: One final question—one users universally care about. From an exchange perspective, how do you see this year’s market unfolding? Bull cycle timing, key narratives, future outlook, etc.?
XT.COM: The digital asset market is highly volatile and influenced by numerous factors. Narratives and trends can shift at any moment. Thus, “flexibility” will be the keyword this year.
Amid halving-related volatility and evolving expectations, regardless of market fluctuations, we will remain focused on “user trading experience” as our core priority. We are committed to helping users discover fundamentally valuable assets and ensuring the security of their holdings.
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