TechFlow news, September 24 — According to a report by Cryptoslate, Citi Private Bank's "2024 Global Family Office Survey" revealed that the proportion of family offices holding optimistic views toward cryptocurrencies has sharply increased from 8% last year to 17%, with direct investment remaining their preferred approach. The report noted that interest in digital assets among family offices continues to grow from a low base. Approximately one-quarter of respondents have either invested or plan to invest in digital assets, with 17% classified as early adopters and 10% considered “interested in digital assets.” Among early adopters, 15% allocate less than 5% of their portfolios to cryptocurrencies, indicating most are still in the experimental phase.
In terms of investment methods, 24% of family offices choose to directly invest in digital assets, while 18% do so through exchange-traded funds (ETFs). Larger family offices (managing over $500 million in assets) show greater interest in tokenized real-world assets (RWA), with 11% holding exposure to cryptocurrencies, compared to only 3% among smaller family offices. In contrast, smaller family offices show more preference for derivatives, with 8% holding related exposure versus 3% among larger ones.
Regionally, the Asia-Pacific region leads in digital asset adoption, with 37% of family offices already invested or interested in investing in digital assets. In this region, one out of every 20 family offices reports that digital assets account for more than 10% of their investable assets. In comparison, Latin American family offices show the least interest, with 83% not listing digital assets as a priority allocation.
