TechFlow news: Adidas has partnered with STEPN, a fitness app built on Solana, to launch an NFT collection. The first drop consists of 1,000 NFTs called the Stepn x Adidas Genesis Sneakers series. The collaboration also includes plans for physical merchandise.
In a statement, Stepn said: "This genesis collection marks the first of several co-branded initiatives in a year-long partnership between Stepn and Adidas, with more NFTs and physical wearable products planned on the roadmap."
The NFT collection is set to launch later this week—specifically on April 17—via Mooar, Stepn's sister non-fungible token marketplace.
Adidas has previously established crypto-related Web3 partnerships with Coinbase, Bored Ape Yacht Club, and Bugatti.
Add to Favorites
Share to Social Media
