TechFlow News — Jeff Ren, Partner at OKX Ventures, shared profound insights on startup projects while speaking as a guest at the Ecosystem Growth Summit hosted by Gitcoin and Electric Capital. According to Jeff Ren, unlike traditional tech company fundraising that emphasizes total addressable market and technical background, investing in crypto projects places greater importance on innovation, narrative, and market positioning. However, for early-stage projects focused on innovation, the journey from 0 to 1 can be painful. Moreover, as most current crypto projects revolve around tokens, it's essential to consider token utility and its alignment with business growth to ensure sustainable project development. Crypto projects should not wait until market conditions shift to begin fundraising; instead, they must plan ahead and clearly define their needs to better navigate an ever-changing market environment. During periods of explosive industry growth, higher valuations are not necessarily better—teams should focus more on aspects beyond valuation itself, such as project governance.
Notably, OKX Ventures is dedicated to discovering the world’s most promising blockchain projects, supporting cutting-edge blockchain technologies and innovations, promoting the sustainable development of the global blockchain industry, focusing on long-term structural value investments, and helping visionary entrepreneurs build great companies that contribute meaningfully to the blockchain ecosystem.




