TechFlow news, Phoenix Group has completed a strategic investment in Lyvely, a social networking and content monetization platform, strengthening its technology and Web3 portfolio.
Lyvely will develop a token seamlessly integrated into the platform, enabling anyone to monetize online content or services.
"This is more than just an investment—it's a strategic alliance between a Web3 powerhouse and an innovator, united by a shared vision to transform how people monetize online and enhance everyone's digital and Web3 footprint," said Farah Zafar, CEO of Lyvely and Managing Director & Group COO of Phoenix Group. "Backed by Web3 capabilities, Lyvely uniquely combines social commerce with content monetization, poised to disrupt the status quo and empower creators and users alike. Our goal is to jointly push the boundaries of digital experiences and lead in this rapidly evolving landscape."
