CoinGecko Survey: Where Do Crypto Enthusiasts Get Their Crypto News?
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CoinGecko Survey: Where Do Crypto Enthusiasts Get Their Crypto News?
Telegram and YouTube are similarly popular within the crypto community. 21.5% of people said they spend most of their time on crypto-related Telegram groups.
Navigating Web3 tides with focused insightsBy Lim Yu Qian
Translated by Alvis, Mars Finance
Which Social Media Platforms Do Crypto Enthusiasts Prefer?
The most commonly used social media platforms in crypto are X (formerly known as Twitter), Telegram, and YouTube. According to a CoinGecko survey, these three accounted for 84.0% of total responses from the crypto community. Another 15.0% primarily use Discord, Reddit, or other social media platforms, while the remaining 1.0% say they do not belong to any crypto-related social media.
While X unsurprisingly remains the most popular crypto social media platform, only 41.7%—less than half—of the crypto community considers it their primary platform for spending time. This suggests that although Crypto Twitter is widely recognized and CT content and discussions are frequently cited or referenced for industry developments, X is not the sole online space where the crypto community primarily gathers.
The survey found that Telegram and YouTube enjoy similar popularity within the crypto community. 21.5% of respondents said they spend most of their time on crypto-focused Telegram channels, followed closely by 20.8% who primarily engage with crypto content on YouTube.
Crypto Discord serves as the main social media platform for 6.8% of participants, slightly higher than the 4.5% who mainly use crypto Reddit. This may be because Discord and Reddit are more broadly viewed as supplementary social media platforms for crypto communities.
In the meantime, only 1.3% of participants are primarily Farcaster users. Decentralized social media generated significant buzz upon launch and continues to attract attention, but whether Farcaster can solidify its position as a cornerstone of crypto social platforms remains to be seen.
Finally, 2.4% of respondents indicated they primarily use other social media platforms not listed in the options. Examples include 4chan, WhatsApp, and TikTok. More unusual answers included DeBank, Odysee, and GitHub.
Where Do People Get Their Crypto News?
The survey revealed that most members of the crypto community obtain news and information from social media platforms rather than news websites. As high as 73.8% get the majority of their crypto-related information from X, YouTube, or Telegram, while news websites lag far behind, with only 6.5% of participants identifying them as their primary information source.
X is the most popular source for crypto news and information, relied upon by 34.4% of respondents. Specifically, among the 1,065 participants who primarily use crypto Twitter, 710 (66.7%) also regard it as their main source of information.
Crypto YouTube ranks second with a 23.4% share, surpassing crypto Telegram. Among the 531 participants who use crypto YouTube as their primary social media platform, 365 (68.7%) also obtain information from the video-sharing platform.
Another 16.0% said they get most of their crypto information from Telegram, making the messaging app more than twice as popular as news websites in this regard. Among the 548 participants who primarily use Telegram as their crypto social media platform, 312 (56.9%) also consume information there as their main source—slightly lower overlap compared to crypto Twitter and YouTube in terms of media consumption behavior.
Nonetheless, overall, more than half of community members across all three platforms tend to get their information from the social media platforms where they spend the most time, rather than turning to alternative sources.
Less popular sources for crypto information include Discord (5.3%), newsletters (3.8%), Reddit (3.3%), podcasts (1.6%), and Farcaster (0.8%). Lastly, 4.6% reported other primary sources for crypto information, such as data analytics websites, personal contacts, 4chan, and research providers. Notably, many participants emphasized using multiple information sources rather than relying solely on one.
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