Bitget Wallet surpasses MetaMask in global downloads in July, total users exceed 30 million
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Bitget Wallet surpasses MetaMask in global downloads in July, total users exceed 30 million
Notably, in late March this year, Bitget Wallet's global user base had just surpassed 20 million, rapidly increasing by 50% within only four months.
Navigating Web3 tides with focused insights
The world-leading Web3 wallet Bitget Wallet has recently announced its latest user data, surpassing 30 million global users—a milestone representing a 150% increase from the 12 million reported in August last year. Notably, Bitget Wallet only crossed the 20 million user mark at the end of March this year, achieving a 50% growth within just four months and significantly expanding its share in the global crypto wallet market.
In July, Bitget Wallet surpassed MetaMask in global app downloads. According to data.ai, the combined downloads across Apple’s App Store and Google Play reached 1.7 million, marking an approximately 140% increase compared to June.
Web3 Wallet Global App Store Download Rankings (July 2024)
Bitget Wallet Global User Growth Trend (January–July 2024)
Global Expansion and Market Penetration
This year, Bitget Wallet has achieved remarkable success in its international expansion strategy, making significant strides in market presence and penetration across key regions worldwide. Currently, Bitget Wallet serves users in 168 countries and regions, establishing a solid user base across all continents. This reflects not only the product's strong global competitiveness but also validates its precise market positioning and effective localization strategies.
In Asia, Bitget Wallet has demonstrated notable growth. Year-on-year, downloads in Japan, the Philippines, and Thailand have increased by around 20 times; additionally, user growth rates in India, Vietnam, and Singapore have all exceeded 300%.
Africa has emerged as a new engine for Bitget Wallet’s growth, with Nigeria leading the charge. Due to surges in downloads and search volume, Bitget Wallet has repeatedly topped Nigeria’s App Store charts, surpassing popular local apps such as TikTok, WhatsApp, Telegram, and YouTube—highlighting its strong appeal in emerging markets.
In Europe, North America, and Oceania, Bitget Wallet has also made breakthroughs. In this year’s market expansion, Russia, Italy, Sweden, and Australia have shown particularly outstanding performance, with user growth exceeding 40 times that of the same period last year; meanwhile, markets including France, Portugal, the UK, Turkey, and Canada have seen growth of over tenfold.
Innovation Leadership and Ecosystem Development
Bitget Wallet’s rapid global growth and widespread recognition are no accident—they stem from sustained efforts in two critical areas: product innovation and Web3 ecosystem development, successfully building a unique competitive advantage.
Product Innovation: Setting Industry Standards
Bitget Wallet began its journey in 2018 (formerly known as BitKeep), with the original vision of enabling anyone to easily enter the world of blockchain and digital assets. It pioneered the “platform-style” wallet model, becoming the first in the industry to offer multi-chain aggregation, on-chain token K-line charts, cross-chain trading support, and integrated NFT marketplace and Launchpad functionalities. These innovations have defined the current standard for most modern Web3 wallets.
In 2023, following a brand upgrade and deeper integration with Bitget, Bitget Wallet shifted its strategic focus toward on-chain asset trading, quickly achieving outstanding results in trading penetration. Its Swap trading volume gradually caught up with MetaMask and surpassed it in March 2024, making Bitget Wallet the Web3 wallet with the highest Swap trading volume and number of trading orders.
In 2024, Bitget Wallet further clarified its direction, aiming to deliver the newest assets and fastest trading opportunities by continuously enhancing its trading services. It has expanded support for public chains and trading pairs, introduced advanced features such as smart market tracking, smart-money monitoring, and ultra-fast trading modes, and launched multi-chain inscription tools and a yield center to better meet user demand for early investment opportunities.
With the release of its latest roadmap this year, Bitget Wallet has begun building the Bitget Onchain Layer. The launch of its platform token BWB—the native utility token for the entire Bitget on-chain ecosystem—offers users greater benefits and opportunities.
Ecosystem Investment: Deepening Engagement in Emerging Ecosystems
In two major market trends of the year—Meme coins and the TON ecosystem—Bitget Wallet has demonstrated forward-looking insights and agile execution, quickly securing a significant market share in emerging ecosystems such as Solana, Base, and TON. COO Alvin emphasized: "As on-chain ecosystems become increasingly diverse, we see vast opportunities for growth."
Bitget Wallet integrates rapidly with mainnets and now supports over 100 major public chains and hundreds of EVM-compatible chains. It continues to strengthen token trading capabilities, offering rich token market rankings and advanced trading functions, while building a robust DApp center through active collaborations with leading ecosystem projects. It has also launched multiple on-chain engagement campaigns, providing visibility for projects and generous airdrops for users.
In the Meme coin space, Bitget Wallet offers smart-money tracking on Solana and has introduced advanced trading features tailored for Meme tokens, such as auto-slippage, gas-free transactions, and ultra-fast trading modes. It even issued Meme coins on Base, briefly topping trading volumes on the chain. These efforts have made Bitget Wallet the preferred choice for Meme coin traders on both Solana and Base.
Recently, Bitget Wallet has achieved notable success in the TON ecosystem, becoming the first wallet to fully support the TON mainnet and launching the industry’s first MPC wallet solution for TON, complete with full trading support. In July, TON became the most actively traded network within Bitget Wallet, surpassing established chains like Polygon, Arbitrum, and BNB Chain. Additionally, Tomarket, a project incubated and invested in by Bitget Wallet, launched a mini-game on TON that attracted over 4 million users in a short time, showcasing Bitget Wallet’s strong ecosystem-building capabilities.
Bitget Wallet COO Alvin stated: "Our successful global expansion over the past year underscores the importance of innovation and ecosystem strategy in the Web3 space. Our goal is not only to grow market share but also to drive the entire industry forward and create greater value for users worldwide."
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