TechFlow news, on October 23, according to The Block, Notcoin founder Sasha Plotvinov said that companies of all sizes are developing games on Telegram, primarily attracted by the potential for low-cost user acquisition. Binance also launched a Telegram game called Moonbix at the end of last month.
Plotvinov estimates that successful Telegram games can attract new users at a cost of less than $1 per user. In contrast, cryptocurrency exchanges and similar companies typically spend $10 to $15 to acquire one new user. This advantage not only draws large corporations but also creates a level playing field for smaller teams.
"We're seeing two types of teams emerge within the Telegram community," Plotvinov noted. "One consists of ordinary people coming from 'nowhere' who decide to build a game and ultimately reach millions of users. The other consists of established companies that look at these numbers and feel envious about the low-cost user acquisition."
