TechFlow, December 24 — JPMorgan data shows that in 2025, U.S. retail investors poured 53% more funds into the stock market compared to last year, exceeding the peak during the 2021 retail trading frenzy by 14%. Retail trading volume accounted for 20%-25% of total trading volume, hitting a record high of 35% in April. Analysts believe retail investors have become a primary driving force behind the stock market rally, particularly supporting the S&P 500's new highs through bottom-fishing during market sell-offs. The widespread adoption of low-cost trading platforms and zero-commission policies has made stock market participation more accessible for ordinary investors, while retail appetite for ETFs has significantly increased. Analysts expect this trend to continue through 2026, supported by potential Federal Reserve rate cuts, though investors should remain cautious about market risks.
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