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WisdomTree: Will allocate more financial advisors to its Bitcoin ETF, expecting an increase in fund inflows

2024.02.04 - 05:52
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TechFlow news, according to Blockworks, although WisdomTree has lagged behind other fund issuers in terms of bitcoin ETF inflows, executives say they expect increased flows into their bitcoin ETF as more financial advisors are allocated access to such products.

The company's Chief Operating Officer Jarrett Lilien said: "We are confident in our capabilities and track record of growing managed assets. This does take time, especially within our model, as these products are not yet available on many financial platforms where we expect to see the bulk of our traffic." In a previous email to Blockworks, Lilien stated that wealth management channels are the company's "primary distribution channel for U.S. ETFs," noting it will work to educate partners about the asset class and the new WisdomTree products.

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