From "Trading Entry" to "Cognitive Entry": Huobi Growth Academy Head Taran Reveals the Content Logic Behind US Stock Contracts

The "VIP Guardian Program" is a series of interview columns launched by HTX, focusing on key customer service practices. Every Tuesday, it invites frontline service teams from the platform to share real service experiences, market observations, and customer demand insights, conveying a long-termist service philosophy and demonstrating HTX's professional and steady customer service capabilities.

In the 12th episode of HTX's "VIP Guardian Program," Taran Jin, Head of HTX Growth Academy, made his debut, sharing insights on "New Ways to Play Behind HTX US Stock Contracts."

As everyone knows, with the deep binding of the crypto market and the global macro economy, an obvious trend is occurring: more and more Web3 users are turning their attention to TradFi. A set of data from HTX confirms this change: as of the end of July, the trading volume of TradFi assets on the HTX platform has exceeded $2.5 billion, and the types of assets have rapidly expanded to over 170.

Changes in users' trading horizons also mean that trading logic is shifting. In the past, Crypto users focused more on native crypto market indicators such as on-chain data and community sentiment; nowadays, macro data, listed company financial reports, industry cycles, and Federal Reserve policies are becoming important variables affecting trading decisions.

When crypto users start trading US stock contracts, what exactly do they need to make up for? How does HTX help users lower the cognitive threshold for entering the TradFi market? Starting from user needs, Taran explained how HTX helps crypto users better understand US stock contracts through content education, market interpretation, and product mechanisms.

From Crypto to TradFi, Becoming the "US Stock Entry Point That Understands Crypto Users Best"

During the live stream, Taran analyzed that while traditional financial assets such as US stocks provide new trading opportunities, traditional trading methods involve links such as accounts, currency exchange, settlement, and trading hours. At the same time, users also need to establish a set of asset analysis frameworks distinct from Crypto.

Therefore, HTX's layout of US stock contracts is not just about adding new trading targets, but more importantly, providing a trading entry point connecting Crypto and TradFi for crypto users. "We don't want to be a US stock trading platform with more assets, but rather a US stock entry point that understands crypto users best."

Taran also pointed out that after the high popularity of AI tools and social media, the market no longer lacks information; what is truly scarce is the filtering and understanding of information.

Based on this change, HTX Academy is building a content system from "information acquisition" to "forming judgments."

First is information filtering. Through fixed columns such as "Community Morning and Evening Briefs" and "Wall Street Tonight," market information is organized and condensed to help users quickly find the key points truly worth paying attention to.

Second is logic sorting. HTX invited chief macro analysts to create video tutorials targeted at TradFi trading. Coupled with weekly heavy-weight TradFi research reports, relatively complex knowledge such as macroeconomics and market trends is broken down into easier-to-understand trading logic, helping users further understand "how information affects the market and how the market transmits to specific assets."

Finally is forming judgments. Relying on the "TradFi Zone" on the HTX APP homepage and continuously active community discussions, users can further obtain market information and research viewpoints, and communicate with experts, investment research teams, and other traders. In continuous learning and practical verification, gradually transform external information into their own analysis frameworks and judgment systems.

Creating a "Negative Fee Rate" Practical Training Ground: US Stock Contracts Can Be Played This Way

Knowledge gained merely from books is superficial; excellent content education ultimately requires a friendly practical environment for implementation.

In order to allow users to take the first step in TradFi trading without any psychological burden, HTX has specially launched the TradFi Trading Mining activity.

According to Taran, the core highlight of the activity is subsidizing trading fees and further reducing users' trading costs through a reward mechanism. For users participating in the activity, it can be simply understood as receiving a refund of trading fees, along with additional rewards.

Among them, Maker transactions correspond to a 110% reward, and Taker transactions correspond to a 100% reward. Taking Maker as an example, if a user incurs 100 USDT in fees, according to the activity mechanism, in addition to refunding the corresponding fees, they can also receive an additional 10 USDT reward.

Currently, the second phase of HTX TradFi Trading Mining is in full swing, further strengthening trading cost advantages around "negative fee rates." For crypto users who hope to expand trading targets and simultaneously want to systematically understand the US stock and traditional financial markets, "US Stock Contract Trading, Come to HTX, Negative Fee Rate" is becoming a new entry point after the combination of products and content.

Teaching How to Fish, Accompanying Users for Long-term Growth

At the end of the live stream, Taran frankly stated that discounts and activities are ultimately just entry points to connect with users; what they truly hope to leave users with is a set of market cognition and analysis methods that can be reused in the long term.

"Content education is a very selfless thing. We teach methods, not simple techniques. The cognition you learn here, even if you do not trade on HTX in the future, still belongs to you and can be useful for a long time in your future investment career."

It is better to teach someone how to fish than to give them fish. In the ever-changing market cycles, short-term trading opportunities will eventually pass; what can truly settle is the understanding of the market and independent judgment capabilities. This is perhaps also the long-termism understood by HTX: accompanying users through cycles, and also allowing users to truly grow during the process of going through cycles.

Full live stream replay: "VIP Guardian Program --- Taran"