
Binance Launches Portal: Who Got Rich?
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Binance Launches Portal: Who Got Rich?
What other opportunities to participate are there coming up?
Author: Chain Expert
On February 21, Binance announced Portal as the 47th Launchpool project, supporting staking of BNB and FDUSD for mining rewards. Most people were caught off guard by this news—airdrop farmers regretted not posting more tweets, while investors lamented not allocating more ETH.
The reason? Back in December last year, Chinese social media was largely dominated by airdrop hunters posting to earn points, with few positive reports about Portal. Some even accused the team’s website of exaggerating claims and attempting to profit through viral marketing. Even pre-sale participants nervously sent funds while suspecting the project might rug-pull.

In hindsight, only those who thought independently and participated deeply ended up winning. After Portal's listing on Binance, apart from the core team and investors, these three types of users can now sleep with smiles on their faces:
① Wealthy "Gamblers": In December last year, amid poor market conditions and widespread FUD about Portal, these individuals still went all-in with tens of ETH. Clearly, there was an element of gambling involved. Fortunately, they bet right—their return on investment after Portal’s Binance listing will be the envy of others.
② BNB Whales: The average annualized yield across Binance’s recent seven Launchpool events was approximately 142%. Holding BNB allowed them to benefit both from BNB price appreciation and free allocation of new tokens. This round saw record-high BNB staking volume, reflecting strong market expectations—once again, big holders are enjoying the ride.
③ "Airdrop Sages": At the end of last year, Portal ran two seasons of social mining campaigns. It is said that some overseas influencers earned massive积分 (points). According to the token model, 14% of the total supply is allocated for community incentives. If the team plays fair, a significant portion could go to top-performing social miners—who would then enjoy substantial rewards.
What opportunities remain?
① Participate in Binance mining—only 3 days left: https://launchpad.binance.com/en/viewall/lp
② Apply to become a Founder Node to unlock VIP access rights, voting rights, and $PORTAL token rewards:
https://ulczjsstfq8.typeform.com/to/PnNVMYwx?typeform-source=t.co
③ Follow official updates closely to claim airdrops and join future incentive programs: https://dashboard.portalgaming.com/
④ Join Binance’s new user reward campaign to share 100,000 $PORTAL tokens.
1) Project Overview
Portal aims to build a unified Web3 gaming ecosystem by connecting different blockchain networks and players via LayerZero, providing users with broad access to and distribution of blockchain games.

Public data shows that Portal has already integrated over 200 blockchain games spanning MMORPGs, strategy games, survival games, and more. Key game partners include Space Nation, Oxya Origin, Nine Chronicles, Crypto Unicorns, MagicCraft, and DeFi Kingdoms. Other strategic partners include LayerZero, Magic Eden, M80 (an esports and gaming organization), and MWE (an entertainment and culture institution).
For more information, refer to Binance Research: https://www.binance.com/en/research/projects/portal
2) Funding Round + Advisor Background
At the end of December last year, Portal announced a new strategic funding round, with undisclosed amounts. Participants included Michael Bouhanna, Vice President and Head of Digital Art & NFTs at Sotheby’s; Max Crown, co-founder of MonnPay; @9gagceo, CEO of 9GAG; GiulioX, CEO of Pixelmon; and Kalos, co-founder of Parallel.
Beyond financial backing, Portal also boasts a powerful advisory board:
① John Yao: CEO of esports team Team Secret, a European professional gaming team founded in August 2014, competing primarily in titles like League of Legends and DOTA 2.
② Jamie King: Co-founder of Rockstar Games, a game development subsidiary under Take-Two Interactive established in 1998, best known for the Grand Theft Auto series.
③ Russell Hanson: Former Chief Scientist at Consensys Endjinn AI team from 2018 to 2019, who will bring generative AI and automation into Portal’s expanding library of games and digital assets.
④ Matt Dixon: Former Director of Business Development at Electronic Arts (EA), serving from October 2016 to August 2022.
3) Token Model + Use Cases
The $PORTAL token has a total supply of 1 billion, with allocations as follows: 5% released via Binance Launchpad, 23% to team and advisors, 22% to private investors, 11% to public sale participants, and 14% reserved for community incentives.

As the native utility and universal gaming token within the Portal ecosystem, $PORTAL serves multiple functions:
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Transactions: Users can spend $PORTAL in-game to purchase items and enhance gameplay experiences.
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Cross-chain transaction fees: $PORTAL can be used to pay for cross-chain transfer costs.
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Staking: Users can stake via the Portal launchpad to gain access to tokens and NFTs.
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Node operation: Users can purchase Portal nodes to assist in network validation.
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Network consensus: Users can stake $PORTAL to nodes to further support and expand network validation efforts.
4) Price Estimation
According to data compiled by Planet Daily, Binance’s past seven Launchpool projects achieved an average annualized yield of around 142%. Assuming PORTAL offers a similar yield, with 16 million BNB staked and BNB priced at 364 USDT, the estimated fair value of PORTAL would be: 16,000,000 × 364 × 2.7% ÷ 40,000,000 = 3.96 USDT.

If calculated at 3.96 USDT, PORTAL’s initial circulating market cap would reach $660 million, indicating potential overvaluation. A conservative estimate is advised. Using XAI, a comparable gaming token, as a benchmark, the initial price could be closer to 2.4 USDT.
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